DoCoMo And Google In Japanese Mobile Partnership

Reuters and InfoWorld describe a new partnership between Japan’s largest wireless carrier, NTT DoCoMo, and Google. NTT DoCoMo is a member of the Google-sponsored Open Handset Alliance, as is Japan’s number two carrier, KDDI, which is a Google partner as well.

The Google-NTT DoCoMo relationship will mean that Google is the default start page on mobile Internet browsers on DoCoMo phones. The companies will also work to optimize a range of Google applications and services for DoCoMo phones, including Maps, Gmail, and YouTube, and for its popular I-mode Internet service.

DoCoMo anticipates bringing out an Android platform phone this year that will feature Google advertising and a revenue split between the companies.

In Japan, on the desktop, Google trials Yahoo, which is the leading search engine in the market. Yahoo Japan, which is partly owned by Softbank, has a mobile search and ad deal with Softbank, which is the number three Japanese mobile carrier.

Related Topics: Channel: Mobile | Google: Mobile

Sponsored


About The Author: is a Contributing Editor at Search Engine Land. He writes a personal blog Screenwerk, about SoLoMo issues and connecting the dots between online and offline. He also posts at Internet2Go, which is focused on the mobile Internet. Follow him @gsterling.

Connect with the author via: Email | Twitter | Google+ | LinkedIn



SearchCap:

Get all the top search stories emailed daily!  

Share

Other ways to share:
 

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest

 
 

Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States

Europe

Australia & China

Learn more about: SMX | MarTech


Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!

 


 

Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide