DuckDuckGo Passes 3 Million Searches, Just 8 Days After Hitting 2 Million

duckduckgo-logoAnother week, another traffic record in the alternative search engine space.

DuckDuckGo (DDG) tweeted this morning about its latest milestone: more than three million direct searches in a single day.

As the company’s traffic page shows, it happened on Monday when DDG had 3,095,907 “direct searches.” Those are searches done by human visitors to The count doesn’t include the millions of bot/API searches that happen each day.


What’s amazing, really, is the speed that DuckDuckGo hit three million searches. It was just last week that we reported on DDG passing two million daily searches for the first time. In a separate tweet this morning, DuckDuckGo showed how quick that is compared to the time needed to reach previous milestones. and, two other alternate search engines that — like DuckDuckGo — pride themselves on keeping searcher activity private, also just announced that they passed three million daily searches.

It appears that privacy concerns from the NSA/PRISM issue are spurring at least a small percentage of searchers to seek out alternatives to Google, Bing and Yahoo. DuckDuckGo has taken advantage of that with appearances and/or mentions recently on Bloomberg TV, Fox TV, CNN, CBC Radio and smaller media outlets, as well.

Related Topics: Channel: Consumer | DuckDuckGo | Stats: Popularity | Top News


About The Author: is Editor-In-Chief of Search Engine Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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  • MonopolizedSearch

    Actually I’ve been seeing referrals from this search engine for the last month. I tried it, and the results are not that bad at all.

  • Durant Imboden

    I’m a fan of DuckDuckGo (if only because our site ranks well in its search results), but let’s look at that number in context: Three million searches a day is less than a thousandth of Google’s daily total. Still, who can fail to love an underdog?

  • Alan Smith

    Congrats.. let me search DuckDuckGo :)

  • Miguel Silva Rodrigues

    I find it ironic that people use DDG after the NSA news, when most of its results come from Bing, the engine from the first company to be targeted by NSA. Sure, there should be some security since the searches are done via HTTPS, but you can do the same at

  • Poposhka

    that’s how google started out…

  • Poposhka

    if you go to you should be forwarded to

  • Scott Van Achte

    I would think that part of their 3 million searches is likely related to people hearing about them reaching 2 million and giving it a try. I for one had not tried DDG for ages, and did so after hearing they met the 2M milestone.

  • Mikkel I. Karlsen

    Send a thank you note to the NSA!

  • Miguel Silva Rodrigues

    I do understand how it works, and I’ve come to the conclusion that Bing is a major source. Regardless of user data tracking, I prefer reliable search. If someone is worried enough about tracking that they want to use DDG, then they should already be using a proxy for all their activity to prevent their ISP from recording their navigation habits. In which case it wouldn’t make a difference if you use DDG or encrypted Google Search. That’s the way I see it, at least.

  • sergiuliano

    In 2013 a search engine has no chance to become a popular one as long as it does not provide local oriented results. I dont like searching for pizza delivery in UK and getting results from California. DDG has already failed from my POV.

  • Miguel Silva Rodrigues

    It was my observation, more than an opinion. I don’t disagree with you, but I still don’t think ditching Google for Bing makes sense. Check the info on Google’s history with privacy on this other recent article: – great read

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