Facebook Friday Question Says: Most Do Both SEO & PPC, Then SEO Only
Next in catching up on answers to our past “Facebook Friday Questions,” it turns out most people do both SEO and PPC, followed by SEO only.
- PPC: 20 (7.9%)
- SEO: 93 (36.6%
- Both: 141 (55.5%)
While I’d define doing both as “SEM” (for Search Engine Marketing), many people today use SEM to mean PPC or paid search. My past article, Does SEM = SEO + CPC Still Add Up?, explains more about this.
- What Is SEM / Search Engine Marketing?
- What Is SEO / Search Engine Optimization?
- What Is PPC, CPC & Paid Search Marketing?
Want to take part in our future polls? Like our Search Engine Land Facebook page, and you can participate. They happen each Friday.
Some opinions expressed in this article may be those of a guest author and not necessarily Search Engine Land. Staff authors are listed here.
(Some images used under license from Shutterstock.com.)
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