• http://www.glenncrocker.com/ gcrocker

    Great intro to SKTool. I’ve found that building campaigns this way helps immensely, particularly on Quality Score. One client went from very negative AdWords ROI to very positive immediately.

    What better way to have a high QS than to have Google tell us which pages to link to and with which phrases? Write great ads to match, and you’re aligned for very low click prices!

    -glenn

  • http://www.geminifilms.ca GeminiFilms_Owen_Sound

    Fantastic Article. Realy helped me feel comfortable with the results I have been finding. Before reading this I kinda felt like it was all happy mistakes. You breed security. Thanks!