Google AdSense Brings Full Ads To iPhone, Android & Pre

The Google AdSense blog announced that sites designed specifically for full-rich mobile phones, such as the iPhone, Android or Palm Pre can now show high-end contextual ads. The blog said: Today we’re launching a new feature for AdSense mobile publishers that will allow you to take advantage of the high-end mobile phone browsing experience. This […]

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The Google AdSense blog announced that sites designed specifically for full-rich mobile phones, such as the iPhone, Android or Palm Pre can now show high-end contextual ads.

The blog said:

Today we’re launching a new feature for AdSense mobile publishers that will allow you to take advantage of the high-end mobile phone browsing experience. This feature offers publishers the ability to run larger AdSense ads visible on high-end phones. Before this launch, AdSense mobile publishers were only eligible to serve smaller text and image ads on their website content.

We’ve done this by introducing a new JavaScript snippet that is easy to implement and specifically optimized for mobile to reduce latency on high-end mobile phones. Furthermore, this new snippet will allow publishers to select additional ad unit sizes from common AdSense formats.

Yes, Google is betting big on mobile ads.

Here is a video from Google on this news:


About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

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