Google has announced the beta launch of Google AdSense for Games. Basically, with the acquisition of AdScape, Google is now able to place ads within online games. The ad formats include video ads, image ads, or text ads.

How do you sign up for the beta? You need to complete this form and the requirements include a minimum of 500,000 game plays and have 80% of their traffic from the U.S. or the U.K. Here is a video with some more information:

For further coverage, see Techmeme.

Related Topics: Google: AdSense

About The Author: Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here. See more articles by Barry Schwartz