Google AdSense To Improve Ad Filter & Blocking Ads

Nov 10, 2008 at 8:26am ET by Barry Schwartz

The Inside AdSense blog has told us they will be improving the speed of the AdSense competitive ad filter and also enhance the blocking capabilities of the Ad Review Center.

The ad filter will be speed up to work within an hour, once these changes have been deployed. While the Ad Review Center will be expanded to give you ways to block an “entire categories of ads in addition to individual ads.”

These changes are expected to be deployed over the “next couple weeks.” They come in response to a lot of the dissatisfaction over AdSense showing many political ads towards the end of the US Presidential race.


Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

See more articles by Barry Schwartz >

Share, Bookmark & Discuss This Article
More:

Keep Updated: News Via Email | News Via RSS Feed | News Via Twitter

See more stories like this in the Members Library! Check out the Google: AdSense sections of the Members Library where this story is filed. Members also get access to exclusive video content, a members-only weekly & monthly newsletter, plus more. Check out all the benefits!

Comments are closed.

RECENT COMMNENTS

  • SHarmeling said " The take home message here is undoubtedly key: These points of prioritization are well stated and ad"
  • nickstamoulis said " Hi Travis, Very good points, but also something to consider is the overall demographics that use the"
  • nickstamoulis said " Hi Nick, I agree with 1000%. Having worked at several agencies and on the client side and more recen"

See All »

FREE DAILY SEARCH NEWS RECAP!

Stay on top of all the search news with our daily summary, the SearchCap newsletter. View a sample ›

STAY CURRENT THROUGHOUT THE DAY

RSS Feeds

The Search Engine Land feed keeps you informed as news happens. SEE ALL FEEDS »

Upcoming Search Engine Land Conferences

Advertise With Us »

Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.


SMX Web Site » | SMX Difference » | SMX News »


Join us at an upcoming SMX event:

Search Marketing Now Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include:


See more webcast topics »

TRACK US SOCIALLY
Upcoming Search Engine Land Conferences

Get Your Search Engine Land
Premium Membership!

Become a premium member today and receive:

  • Express commenting privileges & photo.
  • Exclusive videos & newsletters.
  • Discounts to our SMX conferences.
  • Access to "How To" & Other Archives.

Learn More

Upcoming Search Engine Land Conferences
En Espanol|Contact|Members Info|RSS Feeds|Email Subscriptions|Privacy|Advertise
Add to GoogleAdd to My Yahoo!Add to BloglinesAdd to NetvibesAdd to Windows Live