Dec 7, 2006 at 9:07am ET by Barry Schwartz
The Inside AdWords Blog announced a new feature that allows businesses without web sites to build a “hosted business page” for their business on Google’s servers and then use AdWords to send traffic there. The page is basically an informational page that tells people how to contact you and what you do. It is currently only open for new US advertisers, at no cost. More details on how it works at AdWords help. I believe Yahoo also offers a similar service.
Related Topics: Google: AdWords
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THIS is a great idea – but NOT for the reasons Google intended!
This homepage should come with tracking Stats, if it does not already. This would afford webmasters an opportunity to analyze JUST that one site for suspiscious click fraud activity.
Like most people who are using either their homepage with a added URL parameter or a seperate directory – it still makes digging through Server side stats or log files a chore.
Imagine havine ONE advanced doorway page – that you could isolate and analyze to your hearts’ content. AND, change PAGES ON A PER CAMPAIGN BASIS!!
Hopefully, Google will see the potential in developing and allowing more advanced Web page design feature in this project. And hopefully, Yahoo and MSN will follow the lead