Google AdWords Makes Conversion Tracking “Easier”

The Google AdWords blog announced they have made it easier for advertisers to add and track the conversions for their search ads. Google has added to the AdWords interface sections for (1) Conversions, (2) Webpages, and (3) Code. The Conversion page shows you the conversion actions you’re tracking. Web pages shows the web pages you […]

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The Google AdWords blog announced they have made it easier for advertisers to add and track the conversions for their search ads. Google has added to the AdWords interface sections for (1) Conversions, (2) Webpages, and (3) Code.

The Conversion page shows you the conversion actions you’re tracking. Web pages shows the web pages you are getting conversions for. Finally, Code is where you get the code to add to your web pages. You can learn more details about tracking conversions over here.

Here are some pictures of these pages:

AdWords Conversion Tracking

AdWords Conversion Tracking


About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

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