Google Backs Private Moon Landing With Google Lunar X PRIZE

It has nothing to do with organizing the world’s information — but I don’t care, it’s pretty cool. Google’s backing a private moon landing. In particular, it’s putting up $30 million for the Google Lunar X PRIZE, a contest for private landings on the moon. Can you land a craft that will roam for 500 […]

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It has nothing to do with organizing the world’s information — but I don’t
care, it’s pretty cool.
Google’s
backing
a private moon landing. In particular, it’s putting up $30 million
for the Google Lunar X PRIZE, a
contest for private landings on the moon.

Can you land a craft that will roam for 500 meters and transmit back to
earth? Do it first and before 2013, and $20 million could be yours. Check out
the exact rules
here.

FYI, Google’s already got one moon project already going,
Google Moon, a map of the moon that
went live
back in July 2005. That’s
been updated
now
with an all new version in conjunction with today’s announcement.
Google Mars followed
in March
2006
, then Google
Sky
opened up viewing the stars and universe just last month.

For more coverage as people react, just out the Techmeme
roundup.


Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.


About the author

Danny Sullivan
Contributor
Danny Sullivan was a journalist and analyst who covered the digital and search marketing space from 1996 through 2017. He was also a cofounder of Third Door Media, which publishes Search Engine Land and MarTech, and produces the SMX: Search Marketing Expo and MarTech events. He retired from journalism and Third Door Media in June 2017. You can learn more about him on his personal site & blog He can also be found on Facebook and Twitter.

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