Google Blog Search Fixing Blogroll Indexing Bug

Mar 27, 2009 at 1:28pm ET by Matt McGee

As Barry Schwartz points out today on Search Engine Roundtable, the Google Blog Search team is rolling out fixes to how it separates blogrolls from actual blog posts.

Back in December, we wrote about Google’s switch to full-text indexing for Blog Search, but that led to problems identifying blogroll links as part of blog posts.

Barry points to a Google Groups discussion, where Google’s Jeremy Hylton says:

“We have launched a ranking change that reduces the number of results that are returned because of blogroll matches. There are still problems to work out, but this change appears to be a big improvement over our earlier fix.

So, it sounds like the problem isn’t fully solved yet, but they’re making progress.

Matt McGee is the Search Engine Land Assignment Editor, and offers search marketing consulting and training to businesses of all sizes. He blogs at Small Business Search Marketing and HyperlocalBlogger.com.

See more articles by Matt McGee >

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