Google Calls For International Privacy Standards

Google is calling for a discussion on international privacy standards to take place, both through a blog post on its site today and in a speech that was given to a Unesco conference today. From the post by Peter Fleischer, Google’s global privacy counsel: Google is calling for a discussion about international privacy standards which […]

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Google is calling for a discussion on international privacy standards to take place, both through a blog post on its site today and in a speech that was given to a Unesco conference today. From the post by Peter Fleischer, Google’s global privacy counsel:

Google is calling for a discussion about international privacy standards which work to protect everyone’s privacy on the Internet. These standards must be clear and strong, mindful of commercial realities, and in line with oftentimes divergent political needs. Moreover, global privacy standards need to reflect technological realities, taking into account how quickly these realities can change.

Fleischer called the Asia-Pacific Economic Cooperation Privacy Framework the “most promising foundation” to build upon. The APEC guidelines are followed by 21 Asian-Pacific countries, he writes, and were formed for “the internet age.”

Google proposes global privacy standard from News.com has some nice quotes, background and includes a privacy advocate calling the guidelines “the weakest international framework for privacy protection.”

Google also plans a virtual debate on YouTube, will participate in a global privacy commissioners meeting later this month, and CEO Eric Schmidt is promised to be vocal on the issue, the article says.


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About the author

Danny Sullivan
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Danny Sullivan was a journalist and analyst who covered the digital and search marketing space from 1996 through 2017. He was also a cofounder of Third Door Media, which publishes Search Engine Land and MarTech, and produces the SMX: Search Marketing Expo and MarTech events. He retired from journalism and Third Door Media in June 2017. You can learn more about him on his personal site & blog He can also be found on Facebook and Twitter.

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