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	<title>Comments on: Google Explains How Search Ads Rank &amp; Cost</title>
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	<description>Search Engine Land: News On Search Engines, Search Engine Optimization (SEO) &#38; Search Engine Marketing (SEM)</description>
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		<title>By: PPCPROZ</title>
		<link>http://searchengineland.com/google-explains-how-search-ads-rank-cost-16906/comment-page-1#comment-4985</link>
		<dc:creator>PPCPROZ</dc:creator>
		<pubDate>Fri, 13 Mar 2009 07:02:20 +0000</pubDate>
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		<description>Relevancy of the landing page is only a small part of the landing page formula, did you catch that?  We don’t know exactly how much power this carries, but my guess is 30%.

If that is true…

Then landing page relevancy is really only:

30% x 10% = 3% of the quality score?!!

That can’t be, can it? Google prides itself on Relevancy so, how can this possibly be I ask you? I hope I’m wrong on this.</description>
		<content:encoded><![CDATA[<p>Relevancy of the landing page is only a small part of the landing page formula, did you catch that?  We don’t know exactly how much power this carries, but my guess is 30%.</p>
<p>If that is true…</p>
<p>Then landing page relevancy is really only:</p>
<p>30% x 10% = 3% of the quality score?!!</p>
<p>That can’t be, can it? Google prides itself on Relevancy so, how can this possibly be I ask you? I hope I’m wrong on this.</p>
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