Google is trying to show the public how transparent they are, especially since the EU antitrust investigation. First, the Google European Public Policy blog had a post from Matt Cutts on Google’s transparency. And now I see Google has made a landing page at google.com/howgoogleworks.

The new landing page has three videos on how Google’s search technology, search ads and Google Apps work. It also contains links to more information about Google.

The first video is on how Google’s search technology works and Google’s Matt Cutts did a video, with hair, to demonstrate that. Here is how Google search works:

The second video is on Google’s search ad technology:

The final video is on how Google Apps works:

Related Topics: Channel: SEM | Google: AdSense | Google: AdWords | Google: Apps For Your Domain | Google: Business Issues | Google: Legal | Google: Outside US | Google: Web Search

About The Author: Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here. See more articles by Barry Schwartz

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