http://searchengineland.com/google-extends-click-to-call-ads-to-all-advertisers-37122 Search Engine Land: News On Search Engines, Search Engine Optimization (SEO) & Search Engine Marketing (SEM) Fri, 10 Feb 2012 17:05:09 -0500 hourly 1 http://wordpress.org/?v=3.2.1 http://searchengineland.com/google-extends-click-to-call-ads-to-all-advertisers-37122/comment-page-1#comment-9075 Jason at RingRevenue Tue, 09 Mar 2010 16:44:44 +0000 http://searchengineland.com/?p=37122#comment-9075 Clearly Google’s on the right track with click-to-call since they’re already expanding the service. It’s exciting to see opportunities expanding in this space. There’s a real need here, credibility and flexibility for the customer are just the beginning . As mentioned, in most cases a call delivers more value than a click, with personalization and upsell capabilities translating into to higher conversion rates. Advertisers can’t lose with phone numbers: customers get the experience they want, and advertisers get the revenue boost they need. Clearly Google’s on the right track with click-to-call since they’re already expanding the service. It’s exciting to see opportunities expanding in this space. There’s a real need here, credibility and flexibility for the customer are just the beginning . As mentioned, in most cases a call delivers more value than a click, with personalization and upsell capabilities translating into to higher conversion rates. Advertisers can’t lose with phone numbers: customers get the experience they want, and advertisers get the revenue boost they need.

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