Google Gets Political With Voting Tools

Google is mounting a multi-facted campaign to get people to register to vote and actually show up at the polls. There’s a voter information/registration map and a mobile version. There’s also a widget/gadget you can embed in your blog or site. It provides registration information, tied to home address.

Google is also helping promote a celebrity effort to get people to vote with a novel “don’t vote” message:

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Google also previously came out against the anti-Gay marriage initiative in California, Proposition 8, which has caused some right wing groups to call for a Google boycott.

Meanwhile, the Obama campaign has released an iPhone app.

Related Topics: Channel: Mobile | Google: General | Google: Maps & Local | Google: Marketing | Google: Mobile

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About The Author: is a Contributing Editor at Search Engine Land. He writes a personal blog Screenwerk, about SoLoMo issues and connecting the dots between online and offline. He also posts at Internet2Go, which is focused on the mobile Internet. Follow him @gsterling.

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