Culminating an internal project that seems to have lasted for several months, Google has published a “Google SEO Report Card” showing the results of an internal SEO audit on the home pages of 100 different Google Products. The main verdict? Like many companies, Google’s web site is a mixed bag of good SEO tactics and missed opportunities.
The SEO information in the report is basic in nature, but it’s an interesting report that may serve to validate SEO itself to some people. The report cards runs nearly 50 pages and is available for download in PDF format.
Google says the report card was distributed internally in February and that some teams have already begun acting on the recommendations, with others planning to take action soon.