Google Local Ads In Google Earth

Brad Geddes has spotted Google Local ads within Google Earth. We know Google has tested local ads within Google Maps in the past, more than just once. But I have never seen reports of Google Local ads within Google Earth, Google’s desktop based mapping system.

A search in Google Maps on Utica, NY hotel brings up sponsored links at the bottom left, when clicked, up comes with an ad for Best Western or Red Roof Inn. If you click on those icons on the left of their name up comes a large pin. It looks like this (I heavily cropped the image to make it fit):

Google Maps Ad Red Roof Inn

Now, I discussed the process of adding Google Maps icons to your local ads in detail in the past, if you are interested.

But the new part seems to be ads within Google Earth. A search on hotel, Utica, NY, brings up the same sponsored listings in Google Earth. Here is a screen capture:

Google Earth Ad

So I decided to try a search on my company, based on my example above and presto, an sponsored listing in Google Earth for my company:

Google Earth Ad RustyBrick

I wonder when exactly ads were first seen in Google Earth.

Related Topics: Channel: SEM | Google: AdWords | Google: Earth | Google: Maps & Local


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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  • ableiman

    Email I received yesterday from Google in regards to my AdWords account:

    Advertise on Google Earth
    If you’ve created Local Business Ads in your AdWords accounts, they’ll now appear on Google Earth in addition to Google Maps. Advertising a hotel in Lake Louise? A neighborhood cafe in Paris? Google Earth users across the globe can zoom in on your business. Don’t forget to add a customized icon to make your ad stand out.

  • rustybrick

    Thanks for confirming it.

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