Google has been showcasing its primaries mapplets, which offer results breakdowns by candidate and county, as well as other information (e.g., video). The Google LatLong blog now posts about how the candidates, campaign staffers, and other third parties are using the Google Maps and Maps API to showcase their messages and organize political volunteers and activists in upcoming primaries throughout the country.

Yahoo’s “political dashboard” also offers a range of interesting polling and demographic data about the candidates, their support, and the various primaries.

Related Topics: Google: Maps & Local | Search Engines: Government Search Engines

About The Author: Greg Sterling is a Contributing Editor at Search Engine Land. He writes a personal blog Screenwerk, about SoLoMo issues and connecting the dots between online and offline. He also posts at Internet2Go, which is focused on the mobile Internet. Follow him @gsterling. See more articles by Greg Sterling