Google Maps Let’s You Discover “What’s Here”

Google Maps has introduced a useful new feature called “What’s Here,” which allows you to use the map as a kind of discovery tool. Select a point, right click and the menu appears with a new choice “what’s here,” allowing discovery of — you guessed it — what’s at/around the designated site or point. The […]

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Google Maps has introduced a useful new feature called “What’s Here,” which allows you to use the map as a kind of discovery tool. Select a point, right click and the menu appears with a new choice “what’s here,” allowing discovery of — you guessed it — what’s at/around the designated site or point. The answers and options change depending on the level of zoom. User-generated maps and content appear along with more traditional data sources in the left pane accordingly.

Here’s an example in San Francisco for the Ferry Building:

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Clicking the link “explore this area” yields additional content:

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It appears to work outside the US as well:

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This is obviously not a major upgrade, and in fact What’s Here is somewhat buried behind a right click. But it’s a helpful new feature and adds incrementally to the value of Google Maps, offering people one more reason to keep using it.


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About the author

Greg Sterling
Contributor
Greg Sterling is a Contributing Editor to Search Engine Land, a member of the programming team for SMX events and the VP, Market Insights at Uberall.

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