Comments on: Google Meme: Hot Trends Added To Google Trends http://searchengineland.com/google-meme-hot-trends-added-to-google-trends-11272 Search Engine Land: Must Read News About Search Marketing & Search Engines Mon, 23 Nov 2009 05:39:12 -0500 http://wordpress.org/?v=2.8.4 hourly 1 By: gary price http://searchengineland.com/google-meme-hot-trends-added-to-google-trends-11272/comment-page-1#comment-2549 gary price Tue, 22 May 2007 20:57:28 +0000 http://searchengineland.com/beta/google-meme-hot-trends-added-to-google-trends-11272.php#comment-2549 Barry: Glad to you mention the Yahoo Buzz tool. In addition to that Yahoo continues its buzz/concept research with Yahoo Research <a href="http://buzz.research.yahoo.com/bk/index.html" rel="nofollow">The Tech Buzz Game</a>. <blockquote>The Tech Buzz Game is a fantasy prediction market for high-tech products, concepts, and trends.</blockquote> In addition to the buzz game, Yahoo Research was doing <a href="http://yahoo.weblogsinc.com/2004/03/08/meanwhile-back-in-the-yahoo-lab/" rel="nofollow">concept/buzz research in 2004.</a> Those pages appear to be gone here's an archived version <a href="http://web.archive.org/web/20050512091352/research.yahoo.com/demo/concept/20050409.1.7.kl.25.1.xml" rel="nofollow">of a daily concept discovery page from 2005</a>. More examples here: <a href="http://web.archive.org/web/*/research.yahoo.com/demo/concept/daily.xml" rel="nofollow">Daily</a> <blockquote>These are topics which are much more popular in a 1 day period than the last 7 day period. They may contain both seasonal queries, topics which are of greatly increased salience on this day, and completely new concepts. </blockquote> ||| <a href="http://web.archive.org/web/20050614233531/research.yahoo.com/demo/concept/20050405.7.7.kl.150.1.xml" rel="nofollow">Weekly</a> ||| <a href="http://web.archive.org/web/20050609011316/research.yahoo.com/demo/concept/20050331.31.28.kl.300.1.xml" rel="nofollow">Monthly</a> As noted in <a href="http://www.cre8asiteforums.com/forums/index.php?showtopic=24500" rel="nofollow">this Creat8Site post</a> from 2005, Yahoo had just had related patent APPLICATION published that dealt with using trends to help process search queries. Patent Application: <a href="http://www.patentlens.net/patentlens/us_full_xslt.pl?path=/cipr_data/T//US/A/2005/0/0/1/0/2/2/US_2005_00102259_A1_20050512/full.html&high=shyam%20kapur,&stem=&bool_terms=FrT%3B%401%7C%402%7C%245%7Cshyam%246%7Ckapur%2C" rel="nofollow">Systems and methods for search query processing using trend analysis</a>. Barry:
Glad to you mention the Yahoo Buzz tool. In addition to that Yahoo continues its buzz/concept research with Yahoo Research The Tech Buzz Game.

The Tech Buzz Game is a fantasy prediction market for high-tech products, concepts, and trends.

In addition to the buzz game, Yahoo Research was doing concept/buzz research in 2004.

Those pages appear to be gone here’s an archived version of a daily concept discovery page from 2005.

More examples here:
Daily

These are topics which are much more popular in a 1 day period than the last 7 day period. They may contain both seasonal queries, topics which are of greatly increased salience on this day, and completely new concepts.

||| Weekly ||| Monthly

As noted in this Creat8Site post from 2005, Yahoo had just had related patent APPLICATION published that dealt with using trends to help process search queries.

Patent Application:
Systems and methods for search query processing using trend analysis.

]]> By: Cohn http://searchengineland.com/google-meme-hot-trends-added-to-google-trends-11272/comment-page-1#comment-2548 Cohn Tue, 22 May 2007 17:17:08 +0000 http://searchengineland.com/beta/google-meme-hot-trends-added-to-google-trends-11272.php#comment-2548 Indeed a great tool for reaching the search audience... <a href="http://cohn.wordpress.com/2007/05/21/xm-radio-really-out-of-this-world/" rel="nofollow">http://cohn.wordpress.com/2007/05/21/xm-radio-really-out-of-this-world/</a> Indeed a great tool for reaching the search audience…

http://cohn.wordpress.com/2007/05/21/xm-radio-really-out-of-this-world/

]]> By: f-lops-y http://searchengineland.com/google-meme-hot-trends-added-to-google-trends-11272/comment-page-1#comment-2547 f-lops-y Tue, 22 May 2007 14:52:50 +0000 http://searchengineland.com/beta/google-meme-hot-trends-added-to-google-trends-11272.php#comment-2547 I'm going to agree with Chris Winfield: 'Don’t ever make any hard & fast decisions based on this type of data. Its best used as a rough guide or something to spark other ideas. How can you benefit from this service as a marketer? One way would be to see what the most popular trends of the day are and if they match your topics, write blog posts or news articles about them.' <a href="http://www.10e20.com/2007/05/22/what-part-of-a-graduates-costume-gave-the-cordon-bleu-cooking-school-its-name/" rel="nofollow">http://www.10e20.com/2007/05/22/what-part-of-a-graduates-costume-gave-the-cordon-bleu-cooking-school-its-name/</a> I’m going to agree with Chris Winfield:
‘Don’t ever make any hard & fast decisions based on this type of data. Its best used as a rough guide or something to spark other ideas.

How can you benefit from this service as a marketer? One way would be to see what the most popular trends of the day are and if they match your topics, write blog posts or news articles about them.’
http://www.10e20.com/2007/05/22/what-part-of-a-graduates-costume-gave-the-cordon-bleu-cooking-school-its-name/

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