Google Now (And Nexus 4) Featured In Grammy Show Commercial

Nexus 4Last night during the Grammy Awards show, Google bought airtime to promote its predictive search/assistant feature Google Now. The commercial, called “Live in the Now,” also featured the sold-out Nexus 4.

It now appears, however, that the popular handset will shortly be back in stock.

The Apple-like ad shows people around the world getting useful and “just in time” information from Google Now. It highlights a range of use cases, from language translation in Paris to transportation information in LA — all without conducting a search.

Google Now is available on devices featuring the “Jelly Bean” version of Android (4.1 or higher). The majority of Android users however are still on some version of “Gingerbread” (Android 2.3). Jelly Bean appears to be installed on roughly 13.6 percent of Android handsets.

Here’s the Google Now ad:

Related Topics: Channel: Mobile | Google: Maps & Local | Google: Marketing | Google: Mobile | Google: Web Search | Top News

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About The Author: is a Contributing Editor at Search Engine Land. He writes a personal blog Screenwerk, about SoLoMo issues and connecting the dots between online and offline. He also posts at Internet2Go, which is focused on the mobile Internet. Follow him @gsterling.

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