Jul 27, 2007 at 8:48am ET by Barry Schwartz
Philipp Lenssen reported that Google is now using the Google Promotion label within Google Product Search results, for a promotion of the Google Checkout service above listings.
Ionut Alex. Chitu saw this for a product search on watch and sent Philipp a screen capture. I don’t see the promotion box coming up myself, though Danny does. This is the second sighting of a box labeled “promotion” in Google results.
What is this Google Promotion label? Earlier this month we found Google promoting The Bourne Ultimatum without labeling the ad as a sponsored listing or with any disclaimer. Google then responded by adding the new “Google Promotion” label.
New Google Checkout Promo; New Google Trust Worries and Google Checkout Blogs On Recent Promotions provide more information about concerns that have been raised about Google Checkout being promoted without any disclaimer. Now Google seems to be using the new Google Promotions label as a way to ease some of those concerns.
Perhaps it will also spread for other types of promotions Google does. Fury Over Google’s Self Promotion & Wishing For Perspective covers how earlier this year, Google “tips” pitching Google’s Blogger came under fire as for being seen as unlabeled ads.
Share, Bookmark & Discuss This Article
More:
Keep Updated: News Via Email | News Via RSS Feed | News Via Twitter
See more stories like this in the Members Library! Check out the Google: AdWords, Google: Checkout, Google: Critics, Google: Product Search sections of the Members Library where this story is filed. Members also get access to exclusive video content, a members-only weekly & monthly newsletter, plus more. Check out all the benefits!
TOP STORIES
SEARCH NEWS BRIEFS
FEATURES & ANALYSIS
RECENT COMMENTS
Stay on top of all the search news with our daily summary, the SearchCap newsletter. View a sample ›
Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.
SMX Web Site » | SMX Difference » | SMX News »
Join us at an upcoming SMX event:
Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include:
Featured sites from our Blogroll
Become a premium member today and receive: