Google Releases Updated Keyword Tool, Explains New Volume Counts
Google says its new keyword tool — which should be referred to as “The Keyword Tool” going forward — is out of beta and ready to replace its two predecessors: the original keyword tool and the Search-based Keyword Tool.
Google recommends using the updated tool while logged in to your AdWords account, but says it can still be accessed without signing in. It’s available at the same URL as the original:
Meanwhile, Google also explains why users are seeing lower search volume counts when using the keyword tool:
“…we’ve also changed how we calculate Global Monthly Searches and Local Monthly Searches. Statistics in these columns are now based on Google.com search traffic only. Previously, they also included traffic from search partners.
Some opinions expressed in this article may be those of a guest author and not necessarily Search Engine Land. Staff authors are listed here.
(Some images used under license from Shutterstock.com.)
No fluff - just the best news in paid search marketing every week.