Google Search Offers Up Multiple Travel Options To Help Users Avoid Traffic Complications

According to a Google+ post, Google Search now displays multiple travel options and estimated route times on a single card when users search for traffic directions. From the post: [blockquote]Just tap the mic and say “Ok Google, what’s the traffic like to AT&T Park” and easily switch between transportation modes to determine which route works […]

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Commute 7 - Google+

According to a Google+ post, Google Search now displays multiple travel options and estimated route times on a single card when users search for traffic directions.

From the post:

[blockquote]Just tap the mic and say “Ok Google, what’s the traffic like to AT&T Park” and easily switch between transportation modes to determine which route works best for you.[/blockquote]

The aim is to help users determine the fastest way to get to where they’re going, in as few views as possible.


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Amy Gesenhues
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Amy Gesenhues was a senior editor for Third Door Media, covering the latest news and updates for Search Engine Land, MarTech and MarTech Today. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.

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