Google to host fundraising launch for new X Prize by the San Jose Business Journal reports that Google will kick off the second fundraising campaign for the X Prize Foundation with a gala event at the Googleplex in Mountain View, complete with prizes and celebrity appearances.

X Prize is an organization that has a mission to “create radical breakthroughs for the benefit of humanity.” In 2004, SpaceShipOne Won the first prize, the Ansari X Prize, winning $10 million for launching the first privately built spacecraft.

X Prize president Tom Vander Ark, said that hosting the event at Google will “raise awareness within the upper echelons of the technology, research, engineering and investment communities of a dozen new prizes we will be unveiling in the next few years to encourage innovations in areas such as fuel consumption, water, medicine and more.”

Related Topics: Google: Marketing

About The Author: Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here. See more articles by Barry Schwartz

Connect with the author via: Email | Twitter | Google+ | LinkedIn