Google Tweaks Search Results Display For Review Sites

Apr 10, 2009 at 1:25pm ET by Matt McGee

As spotted by Google Operating System, Google is testing a new tweak to its search results for pages that involve reviews. It looks like this:

screenshot

This appears to be a limited test; I don’t see the same “Rating” with stars when I search for that product name.

In any case, it’s another evolution in what we wrote about last October — Google’s ability to classify content types and adjust search result displays accordingly.

Matt McGee is the Search Engine Land Assignment Editor, and offers search marketing consulting and training to businesses of all sizes. He blogs at Small Business Search Marketing and HyperlocalBlogger.com.

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