Google, Yahoo, Microsoft, Intel & Others Join Greener Computing Effort
Jun 12, 2007 at 3:10pm ET by Greg Sterling
Google announced that it and many other computer and Internet heavyweights have joined together in the global Climate Savers computing initiative launched by the World Wildlife Federation. The idea is to improve the efficiency of computer hardware and data centers so that they require less power and give off less heat. Here’s the Google Blog post about the announcement.
The companies are adopting the most stringent EPA Energy Star requirements now and plan to exceed them going forward. The initiative is aimed at both enterprises and consumers and the participating organizations hope to offset potentially increased consumer costs in the near term with rebates and subsidies from utility companies. Costs are expected to go down over time.
Participating companies and organizations include Yahoo, Dell, Lenovo, Microsoft, the EPA, IBM, HP and various universities including the University of California and Stanford, in addition to Google and Intel. At the press conference, the claim was made that if targets are reached it will save in excess of $5.5 billion in annual energy costs and reduce greenhouse gas emissions by 54 million tons per year.
Share, Bookmark & Discuss This Article
More:
Keep Updated: News Via Email | News Via RSS Feed | News Via Twitter
See more stories like this in the Members Library! Check out the Google: Other, Microsoft: Other, Yahoo: Other sections of the Members Library where this story is filed. Members also get access to exclusive video content, a members-only weekly & monthly newsletter, plus more. Check out all the benefits!
ONE COMMENT ON Google, Yahoo, Microsoft, Intel & Others Join Greener Computing Effort
TOP STORIES
SEARCH NEWS BRIEFS
FEATURES & ANALYSIS
RECENT COMMENTS
- poiriem said " Excellent article, and yes it is a real problem - especially for agencies - managing budgets and KPI"
- AdvertiseSpace said " Thank you for sharing, Google maps are very helpful in almost all categories of business. I am glad "
- AdvertiseSpace said " I am a music person and I hope Google will make this all happen. This will serve as a big threat to "
FREE DAILY SEARCH NEWS RECAP!
Stay on top of all the search news with our daily summary, the SearchCap newsletter. View a sample ›
STAY CURRENT THROUGHOUT THE DAY
Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.
SMX Web Site » | SMX Difference » | SMX News »
Join us at an upcoming SMX event:
- SMX West - March 2-4, 2010
- SMX Munich - March 23-24, 2010
- SMX Toronto - April 8-9, 2010
- SMX Sydney - April 22-23, 2010
- SMX Advanced London - May 17-18, 2010
- SMX Advanced Seattle - June 8-9, 2010
- SMX East - October 4-6, 2010
- SMX Stockholm - October, 2010
Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include:
- PPC Advertising & Geo-Targeting - November 12, 2009
- Making Online Marketing Relevant and Responsive: Tactics and A Tool for Success - November 17, 2009
- Ask the Search Engines: War Stories from the World Tour - December 1, 2009
TRACK US SOCIALLY
- Wall Street Journal Recommended Reading
- Ad Age Power 150 Blog
- Technorati Top 100 Blog
- Techmeme Leaderboard Source
- Best Search Engine Community/Forum
Featured sites from our Blogroll
Get Your Search Engine Land
Premium Membership!
Become a premium member today and receive:
- Express commenting privileges & photo.
- Exclusive videos & newsletters.
- Discounts to our SMX conferences.
- Access to "How To" & Other Archives.
© 2009 Third Door Media, Inc. All rights reserved. Google, Yahoo & Microsoft logos trademark respective companies and used with permission.
If you would like to watch the presentation/news conference it’s now archived and available here.