Google, Yahoo, Microsoft, Intel & Others Join Greener Computing Effort

Google announced that it and many other computer and Internet heavyweights have joined together in the global Climate Savers computing initiative launched by the World Wildlife Federation. The idea is to improve the efficiency of computer hardware and data centers so that they require less power and give off less heat. Here’s the Google Blog post about the announcement.

The companies are adopting the most stringent EPA Energy Star requirements now and plan to exceed them going forward. The initiative is aimed at both enterprises and consumers and the participating organizations hope to offset potentially increased consumer costs in the near term with rebates and subsidies from utility companies. Costs are expected to go down over time.

Participating companies and organizations include Yahoo, Dell, Lenovo, Microsoft, the EPA, IBM, HP and various universities including the University of California and Stanford, in addition to Google and Intel. At the press conference, the claim was made that if targets are reached it will save in excess of $5.5 billion in annual energy costs and reduce greenhouse gas emissions by 54 million tons per year.

Related Topics: Channel: Other | Google: Other | Microsoft: Other | Yahoo: Other


About The Author: is a Contributing Editor at Search Engine Land. He writes a personal blog Screenwerk, about SoLoMo issues and connecting the dots between online and offline. He also posts at Internet2Go, which is focused on the mobile Internet. Follow him @gsterling.

Connect with the author via: Email | Twitter | Google+ | LinkedIn


SMX - Search Marketing Expo

SearchCap:

Get all the top search stories emailed daily!  

Like This Story? Please Share!

Other ways to share:

Like Our Site? Follow Us!

Subscribe to Our Feed! Join our LinkedIn Group Check out our Tumblr! See us on Pinterest Get Search Engine Land on your mobile device!
 

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.
  • http://www.resourceshelf.com gary price

    If you would like to watch the presentation/news conference it’s now archived and available here.

Get Our News, Everywhere!

 
  • Advertise With Us
 

Click to watch SMX conference video

Join us at an upcoming SMX event:

North America

EMEA

APAC

Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.

SMX Site » | SMX Difference » | SMX News »




 

Search Engine Land Periodic Table of SEO Ranking Factors

Get Your Copy
Read The Full SEO Guide