Google, YouTube, & Wikipedia All On Top 2006 Brand List

Jan 26, 2007 at 9:11am ET by Barry Schwartz

YouTube and Wikipedia storm to top brand ranking by Reuters reports that Google has secures the top spot in the online branding magazine brandchannel.com survey that asks, “Which brand had the most impact on our lives in 2006?”. Followed by Google, Apple is second on the brand list. The surprise is that Google’s YouTube is ranked number three and number four is the “free encyclopedia,” Wikipedia. The survey polled 3,625 branding professionals and students.

Postscript: The full list has been published by brandchannel.com. Thanks Gary for letting me know.

Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

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