• Wendy Piersall

    This has nothing to do with semantics. You made the suggestion that no legitimately 100% white hat site could be affected by Panda. I’m just saying I believe you are incorrect.

    Whether or not my site has quality issues, my traffic was directly impacted heavily on December 21. None of the quality issues you mentioned fall under Google’s definition of what a site that is supposed to be affected by Panda should experience.

    My point is simply this: You seem to think there is no collateral damage from Panda. I, and many others, beg to differ.

  • Akash Beriha

    Hi Wendy,

    Actually your blog is hit by Panda. And one thing you and everybody here should know that – Panda has nothing to do with links (unlike Penguin).

    The reason your blog CraftJr.com is hit by Panda is very simple – You are having pagination issues. All your categories are producing a great number of duplicate pages. You can call it auto-duplication.

    Just have a search this piece of line, and see how your duplicate pages are indexed in Google SERPs site:craftjr.com inurl:page
    All these indexed pages don’t provide any value to web-searchers. That’s why Google and Panda are angry with you. Not Matt Cutts and Penguin.

    You simply getrid of these duplicate content and have a great Panda ride on 15th or 18th along with Matt.

    If you still need help, drop a message here.

  • http://kercommunications.com/ Nick Ker

    The analogy still fits. Mommybloggers have to follow the same guidelines and rules as everyone else. Saying “I did not know” doesn’t change best practices or Google’s algorithms. Should Google rank sites with quality issues higher simply to cut someone a break? That would be nice, but would not make a very good search engine.

  • http://kercommunications.com/ Nick Ker

    Ok I give up. I said “no guideline violations” not “white hat”.
    You said there was nothing wrong with the site and I pointed out a few obvious quality concerns. Panda (and Googles algorithm in general) is all about quality. Every quality issue I pointed out is in fact among the things Panda is known to look for – duplication, lack of content, usability issues like too many links per page… You thought your site had no potential panda issues, but as others and I have pointed out, it does. You don’t have to listen to me, Google or anybody else if you don’t want to.
    Good luck.

  • James Hobson

    I believe that the majority of business people, guided by a moderate concern for penalties, want to do ethical internet marketing; however I know that there are those who will fudge, cheat and otherwise try any trick to get higher rankings. If search engines would clarify their expectations and requirements a LOT of the problematic SEO work would go away. There is a huge number of people who are unknowingly making mistakes simply because they are ill informed and doing there best to guess at what needs to be done. With “benchmark standards” it would be easier to identify sites that are straying far off the beaten path.

  • Gloyns

    Both are local businesses. Leverage reviews from Customers (automatic E-mailing of customers after their appointment/order with link to Google+ page?), gain links from stockists, run competitions and overall create content that generates interest. The latter is banded around so much and people don’t like hearing it, but customers do want useful information about products and services – you just need to create it.

  • http://www.facebook.com/dumpy.fi Dumpy Fi

    News flash: That great content? They just share it on FB these days :( do follow links? ain’t nobody got time for that

  • Akash Beriha

    Actually you did’t understand my point correctly. Initially @Harem told – people who stick to white hat link building and produce quality content have nothing to do with Panda, because they never hit by Panda.

    This is absolutely wrong! Millions of webmaster and bloggers who are SEO-illiterate, hit by Panda due to auto-duplication by their SMS.

    They are innocent, and they don’t know much about SEO and Google’s quality guidelines – that does’t mean they are criminal. They are innocent criminal, trying to manipulate Google’s search results unknowingly. And they should be punished by Google as usual.

    I think you got my point. Thanks.

  • http://www.facebook.com/people/Prithwish-Biswas/1490884337 Prithwish Biswas

    Google is tending to become paid classified site, rather not a free search engine. Since facebook started gaining popularity for advertiser, these people become puzzled.

  • Deboti Chowdhury

    Here comes another big blow.

  • jessica alba

    definitely don’t agree with the thing that Google is responsive in
    proper after implementing Panda and Penguin. One of the things is that
    Google does not always return the best search results with the best
    content from the top level.

    I always think when our business model is strong and our unique
    content is strong and our industry network is strong and marketing is
    strong and branding is strong, then no matter how Google Panda and
    Penguin and algorithm changed, it won’t affect much like others. I focus
    on human rather than Google Panda and Penguin machine. So will be more
    on humanizing websites/businesses. That’s why many branded
    businesses/websites are human oriented. In line with this, construct
    businesses/websites based on human behavior and powerful and build
    strong industry network, and do lots of advertising, branding and

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  • http://kercommunications.com/ Nick Ker

    Ah – got it. So many people truly believe that they are entitled to fill up the web with spam and poor quality websites because it is “easy” and nobody told them specifically not to do it.
    I wrongly assumed you were one of those. Sorry about that!

  • http://profiles.google.com/timbrownson Tim Brownson

    It’s has nothing to do with taking responsibility. I have been blogging for over 6 years and have hired 4 SEO companies. 3 of them had no clue that tags and categories created duplicate content. I trusted these people and I trusted the people who trusted them.

    It wasn’t until my latest guy said “You have 500 duplicate pages” and I was like wtf???? I never duplicate content.

    You hire an accountant and they are certified, you hire an SEO company and you risk your business because most small business owners don’t know what they don’t know and it’s disingenuous to presume it’s as easy as you make out.

  • Winston

    It is indeed difficult when there are many people claiming to be experts, but in the end, the site owner is held responsible for any problems they create.

    I am curious how you chose those SEO companies. By price, or based on references and proven ability? Everyone wants to believe the lies about top rankings for little money. Nowadays we are seeing the problems created by fraudulent SEOs and trying to do it on the cheap.

  • http://profiles.google.com/timbrownson Tim Brownson

    The first one I simply did a search ‘SEO Orlando’ and contacted the company that was top. They did a good job in getting me found locally, but started to struggle after that.

    My 2nd company was a recommendation from a client who had used them and got great results to the extent he invested in the company himself. They got me onto the front page of Google for the term Life Coach, but I didn’t realize they were using if not black hat tactics, grey hat, and I went from page 1 to page 45 when the first Panda update was implemented.

    The issue was too many exact anchor terms. I had 18k inbound links and 11k were for that term. On reflection I think it was mere incompetence that they hadn’t kept up with Googles advice than deliberate black hat, but I could be wrong.

    Several people told me I was close to getting de-indexed.

    The third was one a recommendation from a good friend who is a business coach. They stemmed the blood flow and managed to get me back up to about page 25 where we stalled.

    All this time I was tagging posts and sometimes (where relevant) adding into different categories with no knowledge that this was a bad thing. I was doing it purely to help readers with the latter and to help with being found on Google with the former.

    Finally I hired an ex-client who used to do SEO for Disney and other large corporations and lives down the road from me. It was he that pointed out what I’d done and I spent two days stripping out tags and duplicate categories as well as adding alt tags to my photo.

    Price was always a consideration and on reflection the 2nd choice was a mistake as they were based in India and that should have raised a red flag. Although I was convinced by my client there were legit. And he genuinely believed that.

    Now things are going well but it has cost me a lot of money, aggravation and clients.

    Here’s the deal. I get what everybody says about taking responsibility, but for the average joe, unless he or she wants to spend an inordinate amount of time reading up on SEO it’s just so hard to get a grip on who knows what.

    I have been blogging for 6 years, have some incredible content that covers every aspect of self development and I want nothing to do with trying to game the system, but Google doesn’t really care about that when it makes sweeping changes. I cannot respond by throwing $25k or more at a problem if arises like some companies can.

    What really does my head in is that lifecoach dot com which has nothing like the quality resources, inbound links or traffic that I have is always sat on page 1.

    IMHO, the sooner Google implement what they have apparently been looking at, and that is to lower the value of the domain, the better because whereas it can be highly relevant it can also just be a question of who’s quickest to buy a domain gets the traffic.

    At least I am now more aware and I feel sorry for all the small biz’s that have no clue what they are doing is wrong.

    Rant over ;-)

  • http://www.dekh.com/members/profile/13 Harsh Bawa

    The last link network which was hit by Google was build my rank.

    This algorithm thing surely keep people on their toes as well as help me do some more research.

    Backlinks are still very much important but its better suggested to earn your backlinks rather than spend your hard earned money on buying backlinks packages.

    I have used XRUMER often and its something which Google hasn’t been able to detect or just cannot seem to penalize. For some winners, there will always be losers.

    waiting for the new update. Fight On!!!

  • http://www.facebook.com/profile.php?id=673608966 Cihan Cakmak

    greedy bastards wants everyone to use adwords we dont have that money thats all they after

  • Adrian Castro

    Barry, I love the way you keep us updated with SMX. If not for these Google Updates that you write about. There would be no viable SEO business for all of us! Search engine updates make SEO a cat-and-mouse game and keeps SEO professionals profitably employed.

  • http://prt56.ru/ Geny

    SEO умрет? Не думаю.

  • L SG

    Is there a way to get out of the Google Panda
    Where my site has more than two years to punish the quality of research and after auditing send us that the site does not violate any policy.
    I do not see the site leaders and visitors wish to benefit.


  • http://kercommunications.com/ Nick Ker

    Well, he can whine about it not being fair, or he can do something about it and actually help improve the web.

  • http://kercommunications.com/ Nick Ker

    Did I say that? No, of course I didn’t. You are asking me to prove a negative as well as back up something I didn’t say.

    My point was this: most if not all of the people who claim to be a “victim” do in fact have some problems with their site or the way they promote it – whether they know it or not. Just because someone didn’t intentionally create hundreds of pages of duplicate content does not mean they are not there. If you want to rank highly in Google searches, you have to meet the quality standards. Those standards go way beyond “I like it and so do my readers”. In the worst cases, there are the people who have been buying links by the thousands who really believe that is how it is supposed to be done because some spam email and a bunch of unknown sites said so.

    Do you have an example of a site with no webmaster guideline violations or quality issues that has been unjustly harmed by Google’s algorithm updates?

  • http://kercommunications.com/ Nick Ker

    Not familiar with where they were ranking in the past, but if I recall correctly, ATB recovered much of the loss not long after it happened. Without a time machine to see if there was anything wrong with the site, or if Google over-corrected or what… not much point in using a temporary example from two years ago.

  • http://kercommunications.com/ Nick Ker

    I may be wrong about this, but I am pretty sure unnatural link penalties are not totally algorithmic. Later in that thread, Google’s John Mueller explained what happened. They found a bunch of spammy links to a specific page and took “granular action”.
    I am sure the algorithm is not 100% foolproof. But there are an awful lot of people who claim that it is usually dead wrong because they just can’t imagine that there could be something wrong with their own site or what they have been doing to promote it.

  • http://www.facebook.com/Aurangzaib.Janjua Aurang Zaib Janjua

    Its like ‘2 Cars are driving very fast, against the rules, one of them is You Pankaj’ You are caught by the police and the other car was not and you are complaining that why are you caught’ So my dear, that car will also be caught on the next signal.

  • http://www.facebook.com/Aurangzaib.Janjua Aurang Zaib Janjua

    If most of the balls are bouncers, Pull them on the leg side for a six. Solved.

  • http://profiles.google.com/reksesh rekha seshadri

    I don’t know if this can help or whether you are aware of it, but there is the option of using “no follow” on links.
    This option will allow your readers and customers to go to the site mentioned in the link, but tells the search engines not to take the site into account or index that link while judging your site.

    Of course, as with all things, this has to be used judiciously. Too many “no follow” links could again send wrong signals to the search bots that there is something wrong with all your links.

  • http://twitter.com/ujjwalprasad15 ujjwal prasad

    akash bhai… plz send me the recently google panda update(2013) to my email id: ujjwalprasad15@gmail.com i m waiting for this. bhai koi link bhej dena yar..:)

  • http://twitter.com/ujjwalprasad15 ujjwal prasad

    navjot paji ..plz send me the link of google panda updates.

  • http://twitter.com/ujjwalprasad15 ujjwal prasad
  • http://twitter.com/Oshtwit Tenddeapact Solution

    GiftsDirect.com and Siopa.com are ready for Big G’s updates.

  • Jerry Low

    First of all, what Google says and what Google does is often different case.

    How many ‘great content’ are getting this Google love in real life? Not much in the industry I am looking at. Sites getting ranked on first page of profitable search terms without any back-linking work? You gotta be kidding me.

    Google’s update is NEVER about leveling the playing field. Google’s update is about making sure its revenue keep coming in (and growing) without jeopardizing the searchers’ user experience too much. Google doesn’t owe us lunch, why should a Nasdaq listed company care about good content that never got ranked?

    And, for the past few years, Google has been sending a very misleading message (directly or indirectly), that if you want your sites to rank well – write good content and attract link naturally and good ranking will comes. More SEO is bad SEO, less SEO is good SEO – just as you were saying. That just don’t sound right, buddy.

  • Will Spencer

    Just more FUD from Matt Cutts. Nothing to see here. Move along.

  • Akash Beriha

    Very well said! 6 Out of 6.

  • Christen stewart

    Dear goolge please stop updating these craps and do not confuse us.. huh :-/

  • http://twitter.com/ManFmNantucket Mark L Palmer

    I saw a drastic impact on my traffic on March 15, after a year of relative stability – and went looking for news about google updates… can anyone confirm that this panda update did indeed roll out on the 15th?

  • Jane Carroll

    If you think Robin`s story is neat,, 1 weak-ago my friend’s brother basically also made $7976 just sitting there ninteen hours a week from there apartment and their neighbor’s step-mother`s neighbour done this for five months and brought home over $7976 part time on their mac. applie the steps at this site… jump15.comCHECK IT OUT

  • jon stewart

    Right Tips for business expert



  • http://www.facebook.com/dhaneshmane Dhanesh Mane

    Diversify your link building strategies and save your ass :)

  • http://www.facebook.com/dhaneshmane Dhanesh Mane

    thts true.

  • http://www.facebook.com/dhaneshmane Dhanesh Mane
  • Web Tec Mart

    dont worry, updates are the part of google’s strictness…
    so do work with unique content…

  • http://www.facebook.com/adam.boulton.71 Adam Boulton

    I’ve tried using that so many times to kill websites that are spamming so bad, it would make your head spin. To this day none of those sites have been hit and they continue to rank. Wish it were different, but I doubt Google even checks that thing anymore.

  • http://www.facebook.com/adam.boulton.71 Adam Boulton

    Real SEOs don’t do anything different after these updates. The guidelines haven’t changed much over the years, but the Google spam detectors have. So unless you’re spamming, your tactics shouldn’t stray too much.

  • Yeye Yates

    Whoa! Better get ready for this updates. Lesson already learned. I mainly use a legitimate tool for optimizing / analysis of my site (http://colibritool.com), and utilize popular social networking sites like Tumblr, Squidoo, and Inforbarrerl for promotion. Hopefully, I won’t be hit this time around.

  • http://twitter.com/SEO__Company SEO Professional

    This does not surprise me at the least, Whats needed is all our true SEO’s hard work to pay off. Things are starting to look a lot cleaner around the SEO world! Go hard Google!! Time to take out the garbage links like spin distribute, they got nailed hard!

  • http://twitter.com/SEO__Company SEO Professional

    @ misterzorro – You need to start considerations on your local directory submissions, its what Google values most for all local rankings, make sure all your keywords are in these directory profiles and as well mentioned once in your website ranking page.

  • Yeye Yates

    Better get ready for the updates. Lesson already learned. Use a legitimate tool for optimizing / analysis a site like ColibriTool (http://colibritool.com), and utilize popular social networking sites like Tumblr, Squidoo, and Inforbarrel for promotion.

  • http://www.facebook.com/roodhardt Rachel Roodhardt

    I think Penguin 4 will reset the balance – have a read of my article on the subject http://rachelroodhardt.hubpages.com/hub/Penguin-4-Google-Algorithm-What-to-Expect

  • http://www.giftsspace.com/blog Online Strategies

    With lot of content being added to Internet the updates are significant. But with each updates some gets in and some go out. These updates can make the search results more reliable. After all, their core business in Search.