Google’s Matt Cutts: We Don’t Have Different Algorithms For Different Web Position Slots

Google’s head of search spam, Matt Cutts, posted a video answering another webmaster question. The question was, “Are results in different positions ranked by different algorithms?” The answer is no, Google does not have reserve web search results slots or positions for ranking for specific algorithms. For example, slots 3-5 in the results are not […]

Chat with SearchBot

google-matt-cutts-duplicate-contentGoogle’s head of search spam, Matt Cutts, posted a video answering another webmaster question. The question was, “Are results in different positions ranked by different algorithms?”

The answer is no, Google does not have reserve web search results slots or positions for ranking for specific algorithms.

For example, slots 3-5 in the results are not reserved for fresher content, while slots 6-8 are not reserved for more authoritative content. It does not work like that. Google has algorithms that ranks all the search results and the algorithms are not assigned to specific positions.

Here is Matt’s video answer:


About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

Get the must-read newsletter for search marketers.