Google’s New Social Sitelinks

Google is now showing social search related results in the Sitelinks section of the search results. The social sitelink includes your friend’s name, profile photo, and it links to your friend’s content on a particular website.

For example, if I search for [twitter] on Google, I see Robert Scoble (scobleizer), Steve Rubel (steverubel), Israeli Consulate (israelconsulate) and Matt Cutts (mattcutts) in my Sitelinks. Here is a picture:

Social Sitelinks in Google

Google explained these social sitelinks come from their Google Social Search technology.

Related Topics: Channel: SEO | Google: Sitelinks | Google: Social Search

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About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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  • http://www.netmagellan.com/ Ash Nallawalla

    Not seeing it yet in Australia, whether signed in or not. Your screen shot shows you were signed in.

  • http://www.windfery.com Robert Lloyd

    Same, not seeing it in Sydney, Aus. Would be interested to know when roll-out is planned.

  • darrenblair

    Could this be the reason for gmail’s weird sitelink about god? http://searchinsights.wordpress.com/2010/12/06/i-believe-god-wants-you-to-know/

  • http://www.simonserrano.com Simon Serrano

    it looks like you have to 1) be signed into your google account and 2) have connected with the person both through Gmail and through the site you see in the search results.

    For me it looks like Twitter only shows people who i’ve both emailed from my gmail account AND who i’m following on Twitter.

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