• http://www.solaswebdesign.net Miriam

    Good Evening Bill,

    Can I say this back to you, and you tell me if I’m at least understanding this patent in a cursory manner?

    Basically, what the patent suggests is that the information in the Google Onebox may be largely influenced by document popularity. Do I have this right?

    If I am right so far, than would it also be right to suggest that geo stats might also be part of this determination of which results appear in the Onebox? For example, if a bunch of people from Idaho searched for a photo of lions, and they consistently chose a certain result, would Google perhaps be geotargeting which picture of lions would appeal most to other Idaho searchers? Or, is that taking this too far?

    I’d appreciate your reply!
    Miriam

  • http://www.seobythesea.com Bill Slawski

    Hi Miriam,

    The patent focuses upon which type of OneBox result to show more than which results to show within the OneBox itself.

    So, if mountain lions started showing up in cities in Idaho, and a lot of people in Idaho started searching for mountain lion in Google News with the query “mountain lion,” then a search in the regular Google Web search for “mountain lion” might start showing people in that area some news results in the OneBox about mountain lions.

    The patent didn’t discuss if they would use geotargeting information on that fine a level – an individual state – but maybe it would.

    Normally, a search for “mountain lion” (without the quotes) might show pictures of mountain lions. It does for me. But, a lot of recent queries on that topic in Google News might either cause Google to show news results instead of, or in addition to the pictures. It’s possible, under what the patent application describes, to do either.

  • http://www.solaswebdesign.net Miriam

    Thank you, Bill.
    I think I understand now. Thank you again for all of your wonderful writing on things like this. It really helps!
    Miriam

  • Bill Slawski

    You’re welcome, Miriam.

    Thank you.