Google’s Site Exclusion Tool Enables Unlimited Site Exclusions

Jan 23, 2007 at 9:10am ET by Barry Schwartz

The Google AdWords blog announced that they have removed the cap on the number of sites you can exclude in the Site Exclusion Tool. Many advertisers that opt in to Google’s Content network (AdSense) often may run out of sites they want their ads to specifically not show up on. Google has listened and removed the cap, allowing an unlimited number of sites and URLs (sub sections of sites) to be added to your Site Exclusion list.

Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

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2 COMMENTS ON Google’s Site Exclusion Tool Enables Unlimited Site Exclusions

ianfusa, January 23rd, 2007 at 11:26 am ET:

However, we still can’t exclude sites that are part of the Search Network, which is a big drag given the number of sites that aren’t actually search sites (such as domain parking sites), not to mention sites that are not exactly quality search sites.

Ian

Internet Strategy Blog, January 23rd, 2007 at 4:02 pm ET:

Is there a complete list of sites on the Google Content Network?

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