Google’s Software Making It To The Classroom

Michael Liedtke from the AP reports more and more classrooms are beginning to use Google’s new Google Docs & Spreadsheets as a “supplement” to Microsoft’s Office suite. The article explains that although many do not believe Google’s software will replace Microsoft’s Office, they do believe it will be used a supplementary tool. But I wonder what Google thinks about this, as they continue to “invite teachers to spend the day at its Mountain View headquarters to learn more about the advantages of the program.” Postscript From Danny: In particular, Google is quoted as saying, “We think it’s good to get people familiar with the other things we do [besides search], but it’s not like we are trying to get some kind of lifetime value out of each student.” It’s kind of hard to believe that. Apple long used schools as a way to try and create lifetime Apple users. While I can believe the public service argument that Google makes, it seems absurd to think they aren’t trying to win over support for Google’s products and services as early as possible. The story notes that Apple’s attempts haven’t really gained it share. Of course, Google also has an advantage in that there is no charge for its products, as also noted.

Related Topics: Channel: Industry | Google: Docs & Spreadsheets | Google: Marketing

Sponsored


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

Connect with the author via: Email | Twitter | Google+ | LinkedIn



SearchCap:

Get all the top search stories emailed daily!  

Share

Other ways to share:
 

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest

 
 

Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States

Europe

Australia & China

Learn more about: SMX | MarTech


Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!

 


 

Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide