Google’s Software Making It To The Classroom


Michael Liedtke from the AP reports more and more classrooms are beginning to use Google’s new Google Docs & Spreadsheets as a “supplement” to Microsoft’s Office suite. The article explains that although many do not believe Google’s software will replace Microsoft’s Office, they do believe it will be used a supplementary tool. But I wonder what Google thinks about this, as they continue to “invite teachers to spend the day at its Mountain View headquarters to learn more about the advantages of the program.” Postscript From Danny: In particular, Google is quoted as saying, “We think it’s good to get people familiar with the other things we do [besides search], but it’s not like we are trying to get some kind of lifetime value out of each student.” It’s kind of hard to believe that. Apple long used schools as a way to try and create lifetime Apple users. While I can believe the public service argument that Google makes, it seems absurd to think they aren’t trying to win over support for Google’s products and services as early as possible. The story notes that Apple’s attempts haven’t really gained it share. Of course, Google also has an advantage in that there is no charge for its products, as also noted.



Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

See more articles by Barry Schwartz >


Share, Bookmark & Discuss This Article
More:


Keep Updated: News Via Email | News Via RSS Feed | News Via Twitter


See more stories like this in the Members Library! Check out the Google: Docs & Spreadsheets, Google: Marketing sections of the Members Library where this story is filed. Members also get access to exclusive video content, a members-only weekly & monthly newsletter, plus more. Check out all the benefits!

Comments are closed.


RECENT COMMENTS

  • Susannah said " I can't wait to try some of these tips this week. What a resource! It's like having a coffee with 21"
  • dian said " I haven't tried that yet but if it is the way Mazter is saying I think it won't going to do any good"
  • dian said " It really helps me a lot. The methods step by step explained the important factors easily and all th"

See All »


FREE DAILY SEARCH NEWS RECAP!

Stay on top of all the search news with our daily summary, the SearchCap newsletter. View a sample ›

STAY CURRENT THROUGHOUT THE DAY

RSS Feeds

The Search Engine Land feed keeps you informed as news happens. SEE ALL FEEDS »

Upcoming Search Engine Land Conferences

Advertise With Us »

Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.


SMX Web Site » | SMX Difference » | SMX News »


Join us at an upcoming SMX event:

Search Marketing Now Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include:


See more webcast topics »

TRACK US SOCIALLY
Upcoming Search Engine Land Conferences

Get Your Search Engine Land
Premium Membership!

Become a premium member today and receive:

  • Express commenting privileges & photo.
  • Exclusive videos & newsletters.
  • Discounts to our SMX conferences.
  • Access to "How To" & Other Archives.

Learn More

Upcoming Search Engine Land Conferences
Add to GoogleAdd to My Yahoo!Add to BloglinesAdd to NetvibesAdd to Windows Live