Google’s Yellow “Ad” Icons Test Appears To Be Expanding

It appears Google has been rapidly expanding their new yellow ad label found on their search ads over the past week. Google began testing these yellow ad labels on mobile search and then expanded the test to the UK and beyond. Now, it seems as if we are receiving two to three emails per day […]

Chat with SearchBot

adwords-mobile-ad-iconIt appears Google has been rapidly expanding their new yellow ad label found on their search ads over the past week.

Google began testing these yellow ad labels on mobile search and then expanded the test to the UK and beyond. Now, it seems as if we are receiving two to three emails per day from readers saying they are seeing the new yellow ad label in the search results.

Here is a picture:

google-ad-label-adwords-format-1383657832

If I had to guess, this is the new AdWords ad format that will be rolling out officially on both desktop and mobile search results in the next couple weeks.

Related Topics: Channel: SEM | Google | Google: AdWords | Search Ads | Search Ads: General


About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

Get the must-read newsletter for search marketers.