BT/Yahoo Portal Now Powered By … Not Yahoo, Not Bing, Google!
Those with BT broadband in the UK have noticed that the Yahoo/BT portal at bt.yahoo.com has a new search technology provider. You would guess that if Yahoo would replace their own search technology, it would be in exchange for Bing, in light of the recent news about the Bing & Yahoo deal. You would be […]
Barry Schwartz on August 27, 2009 at 2:02 pm | Reading time: 1 minute
Those with BT broadband in the UK have noticed that the Yahoo/BT portal at bt.yahoo.com has a new search technology provider. You would guess that if Yahoo would replace their own search technology, it would be in exchange for Bing, in light of the recent news about the Bing & Yahoo deal. You would be wrong to think that because Google is now powering the search technology Yahoo/BT portal.
Here is a screen capture of the search box that now says, “Powered by Google,” taken from ConnectedInternet.co.uk, which tipped us to this:
I know the Yahoo and Microsoft deal has not been signed off on yet, but you have to admit, this is a bit comical?
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Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.