• http://www.brickmarketing.com/ Nick Stamoulis

    Having the data is only useful is you know how to look at it! I think this is a great example of how you can combine information to get a more complete picture. I’ll have to start adjusting the way I look at my own data to make sure I’m not missing anything.

  • http://twitter.com/Nathan_Safran Nathan Safran

    Thanks Nick.

  • http://www.facebook.com/DallasSEOguru Mike Stewart

    I purchased an enterprise SEO tool that is a competitor. If only you could help someone out of an aweful longterm contract for data we get from Google, AWR, and simple open sourced tools. This data looks much more actionable.

  • http://twitter.com/albarce Alexandra Barcelona

    Great post – I’ve had the issue of the same data silos and have been looking for a way to combine them, this is very helpful. Question: When you are tracking the “rankings” what are you tracking (i.e. Are you tracking the number of keywords where you rank on page 1?) Thanks.

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  • Tiago

    Useless information, where are the new insights in this?

  • http://twitter.com/AdWebSpark Jagruti {AdWebSpark}

    Great post Nathan! This is a great resources when you have analytics integrated into the tool..I like the way you divided actions into 2 segments and this is how one should be looking at data to uncover correlations. @adwebspark

  • http://twitter.com/GarethMRobinson Gareth M Robinson

    I like how you are presenting the data here. I do have one question though and it relates to the data you are using for “rank”. What is this exactly? Is this the average rank you are for a set of keywords within your industry? This is not clear from this post.

  • http://twitter.com/Nathan_Safran Nathan Safran

    Hey Gareth,

    Sorry for not being clear. Yes, it is the average rank. You could segment keywords by product line, or any other segmentation that makes sense so as to obtain that insight across different groups of keywords.

  • http://twitter.com/Nathan_Safran Nathan Safran

    Hey Alexandra,

    Thanks–it is average rank for the set of keywords. You could segment keywords and build similar views for different sets of keywords.

  • http://twitter.com/albarce Alexandra Barcelona

    Awesome – thanks for your help!

  • http://www.mojopuppet.com/ Emmett Smith

    The best seo data shows up in your bank account:) I have learned that I was spending too much time collecting data and not acting upon what I found.