Hulu Hosting ‘Bing-A-Thon’ Tonight

Jun 8, 2009 at 6:30pm ET by Matt McGee

bingathonIn less than two hours, you’ll be able to watch Microsoft’s latest promotional push for its new Bing search engine: a live “Bing-a-thon” that starts at 8:00 pm EST on Hulu.com.

There’s no information about the Bing-a-thon on the Bing blog or the Hulu blog, but the AgencySpy blog describes the event as “an hour-long commercial, with commercials and Fred Willard.”

It’ll be co-hosted by Olivia Munn (of the G4 TV channel) and Jason Sudeikis (of Saturday Night Live). For a preview of what to expect, you might read what Ms. Munn recently posted on her blog after her first time using Bing:

“…you know when you Google something and everything comes up and then you have to go through it all deciphering if it’s really what you want? On, Bing, they only search from the most reliable sources leaving you with a search page of only the stuff you would really want.

And the actually page, looks really pretty.

This could be your new Google. Seriously. It’s that cool.”

So, tonight’s Bing-A-Thon is aimed at searchers who find Google too complicated, not trustworthy in its sources, and not attractive enough. Leave us a comment if you decide to tune in.


Matt McGee is the Search Engine Land Assignment Editor, and offers search marketing consulting and training to businesses of all sizes. He blogs at Small Business Search Marketing and HyperlocalBlogger.com.

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ONE COMMENT ON Hulu Hosting ‘Bing-A-Thon’ Tonight

chiropractic, June 9th, 2009 at 12:30 am ET:
Premium member since 01/2009

Tried to check it out but video kept stalling. :(


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