If Search Results Were NCAA Championships, Then All Bets Would Be On Louisville
The data analytics firm Chitika has created an infographic showing search volume for the final four teams in this weekend’s NCAA basketball championship tournament. If search interest has any influence on game results, we’ll all be watching the University of Louisville men’s basketball team beating Michigan next Monday night at the Georgia Dome in Atlanta.
Louisville also ranks No. 1 for most searched teams according to Bing’s Search Blog. Leading the list of most searched players is Kevin Ware, the Louisville player who suffered a severe lower leg injury during the Louisville-Duke game on March 31.
Digital marketing agency Prime Visibility also created a social media infographic illustrating the buzz around this year’s March Madness, listing everything from total mentions to the day and time each team received their highest amount of social buzz.
[This story has been updated with new content since its original publication.]
The latest analyses, insights and strategies that inspire CMOs and marketers everywhere.