Infographic: Describing Your Content Better With Google Rich Snippets

Rich snippets are a way that Google provides more information about a web page than standard short text descriptions. Number of stars for a review, business location, video images, price ranges, event times and more might all be shown.

How do you get rich descriptions? Google might do it naturally for your site, but there are a variety of techniques that can increase the odds.

The folks at SEOmoz and BlueGlass teamed up to produce the infographic below that explains more about rich snippets and how to make use of them:

Want the infographic for yourself? You’ll find it here: A Visual Guide to Rich Snippets.

Related Topics: Channel: SEO | Google: Rich Snippets | Infographics


About The Author: posts interesting infographics related to search engines and search marketing from around the web. Opinions and facts shared by these infographics are those of the original authors and not by Search Engine Land. Want your infographic featured? See this page.

Connect with the author via: Email


Get all the top search stories emailed daily!  


Other ways to share:

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.
  • Tom Henrich

    There was no need for this to be an infographic.

  • Mike Gracen

    Especially since Google has recently pulled way back on featuring rich snippets as they figure out how to deal with the sh*t ton of spam snippets out there..

  • Dmitry Pakhomkin

    Infographic? Greg Sterling won’t like this :)

  • Bart435

    The Microdata for WordPress and Micro Anywhere plugins haven’t been updated in ages!

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!



Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide