InfoSpace Launches Mobile Services Platform

Jun 11, 2007 at 11:24am ET by Greg Sterling

InfoSpace released a new mobile platform called “mCore.” Designed to help carriers provide a better user experience, the new platform offers mobile search, storefronts, portals and messaging. It’s also modular to enable carriers to use all or part of the platform. Simultaneously, InfoSpace announced Virgin Mobile in Europe and Verizon Wireless in the U.S. as initial customers.

InfoSpace also has a partnership with FAST, which is part of the mCore platform, to offer enhanced mobile search functionality to carriers. The partnership competes with Medio Systems and JumpTap for the “white label” carrier search business.

Greg Sterling is a Contributing Editor at Search Engine Land, and writes a personal blog Screenwerk, examining the broader world of media and advertising. He also posts at a Local Mobile Search, which is focused on the mobile Internet.

See more articles by Greg Sterling >

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