Intel Wins Back Google’s Server Business

Jan 26, 2007 at 9:27am ET by Barry Schwartz

Intel inside again for new Google servers at News.com reports that Google has began purchasing Intel processors for their servers. Intel designed custom motherboards for Google, so that Google would use the hardware. Back when I was at Search Engine Watch, I reported on March 3, 2006 that Google switched to AMD from Intel, Google did say that they would continue to buy from both AMD and Intel.

Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

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