Keane, Head Of Advertising Sales Strategy At Google Goes To CBS Interactive

Feb 28, 2007 at 4:15pm ET by Barry Schwartz

CBS Interactive has named Patrick Keane their new Executive Vice President and Chief Marketing Officer. Keane was previous Google’s Head Of Advertising Sales Strategy. He worked at Google for four years, where he was “responsible for developing and managing the strategic plans and relationships critical to growing Google’s advertising customer base.”

At CBS Interactive, Keane will help “implement systems to market and sell its content on a growing variety of emerging media platforms and expand the Company’s roster of advertisers.” More details at Yahoo News, TV Week and Yahoo Finance.

Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

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