Keane, Head Of Advertising Sales Strategy At Google Goes To CBS Interactive
CBS Interactive has named Patrick Keane their new Executive Vice President and Chief Marketing Officer. Keane was previous Google’s Head Of Advertising Sales Strategy. He worked at Google for four years, where he was “responsible for developing and managing the strategic plans and relationships critical to growing Google’s advertising customer base.”
At CBS Interactive, Keane will help “implement systems to market and sell its content on a growing variety of emerging media platforms and expand the Company’s roster of advertisers.” More details at Yahoo News, TV Week and Yahoo Finance.
Some opinions expressed in this article may be those of a guest author and not necessarily Search Engine Land. Staff authors are listed here.
(Some images used under license from Shutterstock.com.)
Discover what's up in the business of marketing each Friday.