Google > Google: Partnerships
May. 15, 2008 at 7:23am by Danny Sullivan
Icahn To Make Yahoo Move; Google Worries Yahoo Will Learn From Ad Deal
More rumors about yesterday's news that Carl Icahn may want to take control of Yahoo. He apparently plans to nominate 10 directors to replace Yahoo's board later today, reports the Wall Street Journal, using an unnamed source. But Microsoft might no longer be interested in Yahoo. Plus, that Google-Yahoo ad...
See Related Stories In: Google: Partnerships, Microsoft & Yahoo Merger, Microsoft: Business Issues, Yahoo: Business Issues, Yahoo: Partnerships
May. 13, 2008 at 2:16pm by Greg Sterling
Google Incorporates Geodata In API, Partners With ESRI, Yahoo Introduces "Internet Location Platform"
Google's John Hanke keynoted the Where 2.0 conference this morning and discussed the development and evolution of the "geoweb." But he also announced that KML files (now a public standard) and GeoRSS data (I believe) being indexed by Google are now going to be available to third parties via the...
See Related Stories In: Google: Maps & Local, Google: Partnerships
May. 13, 2008 at 8:35am by Danny Sullivan
More Than Half Of Yahoo's Paid Search Clicks Come From Partners
Efficient Frontier is out with new research looking at how the major search engines get search traffic outside their own search engines, including the remarkable stat that less than half of Yahoo's paid search clicks happen on its own search sites....
See Related Stories In: Google: AdWords, Google: Partnerships, Microsoft: Partnerships, Microsoft: adCenter, Search Ads: General, Stats: General, Yahoo: Partnerships, Yahoo: Search Ads
May. 8, 2008 at 8:22am by Greg Sterling
Microsoft & Facebook Do Mating Dance As Microsoft Seeks Alternatives To Yahoo; Google Now Uncertain On Yahoo?
At one point or another, most of the big online media companies have talked about buying Facebook. Yahoo is rumored to have made an early offer of almost $1 billion for the company, which was (obviously) turned down. But as the MicroHoo discussions appeared to be deteriorating, Microsoft apparently made...
See Related Stories In: Google: Partnerships, Microsoft & Yahoo Merger, Microsoft: Business Issues, Search Engines: Facebook
May. 7, 2008 at 7:47am by Greg Sterling
Google, Sprint, Cable Companies Join Forces On Wireless Internet Initiative
Sprint, the troubled, third largest US wireless carrier, has been mulling a spin off or sale of Nextel and has been the subject of takeover rumors itself. It had ambitious plans to roll out a national WiMax network that had seemingly been placed on the back burner. However, today the...
See Related Stories In: Google: Maps & Local, Google: Mobile, Google: Partnerships, Search Engines: Maps & Local Search Engines
May. 1, 2008 at 10:01pm by Greg Sterling
WSJ: Yahoo Poised To Announce Google Ads Deal; Ballmer Says Microsoft Could Go It Alone
According to the Wall Street Journal, Yahoo is ready to formally announce a deal to incorporate Google AdWords into its search results -- potentially within a week. The deal could be part of a larger "open" system in which Yahoo serves the most lucrative ad in search results from its...
See Related Stories In: Google: Partnerships, Microsoft & Yahoo Merger
Apr. 24, 2008 at 10:29am by Greg Sterling
US Justice Department Scrutinizing GooHoo Paid Search Test
According to Reuters the US Justice Department is taking a look at the paid search partnership test between Google and Yahoo. According to the article, there are antitrust concerns raised by the test and its implications and the Justice Department has "initiated an investigation" of it....
See Related Stories In: Google: Partnerships, Legal: General, Microsoft & Yahoo Merger, Yahoo: Partnerships, Yahoo: Search Ads
Apr. 21, 2008 at 8:40am by Greg Sterling
Anecdotal Evidence Of AdWords Performance On Yahoo
The AdWords Addict reports on the recent test of Google AdWords in Yahoo search results. Apparently changes were reflected equally quickly on both Google and Yahoo and performance on Yahoo (CTRs) was good, though no specifics are provided. Overall, the convenience of managing both engines from a single interface is...
See Related Stories In: Google: AdWords, Google: Partnerships, Yahoo: Search Ads
Apr. 17, 2008 at 8:55am by Greg Sterling
GooHoo Search Ads Outsourcing Deal Moves Forward
The Wall Street Journal is reporting that the "initial test" of running Google ads on Yahoo search results had "positive results" and is thus moving forward. A range of blog posts offers speculation and cynicism about the story and what it may or may not represent for the potential MicroHoo...
See Related Stories In: Google: AdSense, Google: AdWords, Google: Partnerships, Microsoft & Yahoo Merger, Yahoo: Search Ads
Apr. 14, 2008 at 9:09am by Greg Sterling
Google And Salesforce.com Integrate Apps To Penetrate Enterprise, Duel Microsoft
The final quote in Miguel Helft's NY Times article on the deepening alliance between Google and CRM software provider Salesforce.com says it all, “The enemy of my enemy is my friend, so that makes Google my best friend." It's attributed to Marc Benioff, CEO of Salesforce.com. Basically, in a deal...
See Related Stories In: Google: Apps For Your Domain, Google: Partnerships
Apr. 9, 2008 at 4:42pm by Danny Sullivan
Microsoft: Forget It On Paid Search Partnership, Google & Yahoo
So Yahoo's going to partner with Google for a test of search ads? Better be only a test, Microsoft seems to be saying. Microsoft General Counsel Brad Smith just put out a statement suggesting that any partnership would likely be opposed on regulatory grounds, as Google would get more than...
See Related Stories In: Google: AdSense, Google: Partnerships, Legal: General, Microsoft & Yahoo Merger, Microsoft: Business Issues, Yahoo: Partnerships, Yahoo: Search Ads
Apr. 9, 2008 at 3:34pm by Barry Schwartz
Confirmed: Yahoo To Test Google AdSense For Search Ads
Yahoo has confirmed a Wall Street Journal report that it will be testing Google's paid search ads alongside its own for the next two weeks and involving no more than 3 percent of Yahoo's search pages in the United States. From the Yahoo statement...
See Related Stories In: Google: AdSense, Google: Partnerships, Microsoft & Yahoo Merger, Microsoft: Business Issues, Yahoo: Partnerships, Yahoo: Search Ads
Apr. 1, 2008 at 11:21am by Greg Sterling
Google Maps Now With "Send To Garmin"
There's "send to car" and "send to TomTom;" now there's "send to Garmin" (GPS devices). As with TomTom devices, Google Maps and routing can now be sent directly to Garmin personal navigation devices....
See Related Stories In: Google: Maps & Local, Google: Partnerships, Search Features: Send To Phone
Mar. 25, 2008 at 8:36am by Greg Sterling
White Spaces: Google's Second Bite At The Wireless Apple
Now that the 700MHz auction is over and Verizon and AT&T are the winners of the largest spectrum blocks, Google is placing renewed emphasis on its shared bid for a piece of unlicensed TV "white spaces." We've written about the so-called "white space coalition" previously....
See Related Stories In: Google: Business Issues, Google: Mobile, Google: Partnerships
Mar. 10, 2008 at 9:24am by Greg Sterling
Google Pitches Media Buying "Dashboard" To Skeptical Ad Agencies
Many people think that Google is a search engine. That's true, but it's only part of a much larger story that Google is developing. Indeed, the company increasingly sees itself as a diversified media buying platform. Already print newspaper ad buying, radio and TV are integrated, to varying degrees, into...
See Related Stories In: Google: AdWords, Google: Analytics, Google: Critics, Google: Other Ads, Google: Partnerships, Google: Print Ads & AdSense For Newspapers
Feb. 26, 2008 at 10:02am by Greg Sterling
Google Joins "Unity" Undersea Cable Consortium For More Transpacific Bandwidth
Google has joined a consortium of Asian companies, Bharti Airtel, Global Transit, KDDI Corporation, Pacnet, and SingTel, to build an undersea transpacific fiber optic cable that will provide much greater bandwidth capacity between the United States and Japan. According to the press release, the cost of the new "Unity" cable...
See Related Stories In: Google: Outside US, Google: Partnerships
Feb. 12, 2008 at 10:55am by Eric Ward
LinkSpotting - Headlines That Lead To Links and Why
My last column, When Linking Experts Go Underground, elicited some interesting responses, and a private email with the following awesome request: OK Eric - if you really follow hundreds of SEM news sources every day, you are seeing literally thousands of headlines every week. How do you spot the...
See Related Stories In: Google: Maps & Local, Google: Partnerships, Link Building, Link Building: General, Link Week, Locals Only, Search Marketing: Local Search Marketing, Strictly Business
Feb. 6, 2008 at 8:03am by Danny Sullivan
Google To Fight Baidu In China With Legal Music Downloads?
One of the key weaknesses Google has seemed to face in growing market share in China has been the fact that many people turn to Baidu to download music. Now the company may be fixing this, reports the Wall Street Journal:...
See Related Stories In: Google: Music, Google: Outside US, Google: Partnerships, Search Engines: Baidu, Search Engines: China Search Engines
Jan. 22, 2008 at 6:24pm by Greg Sterling
Publicis & Google In Technology, Media-Planning Partnership
Paris-based Publicis Groupe is one of the four largest ad agencies in the world, with a portfolio of subsidiary brands that includes Leo Burnett Worldwide and Saatchi & Saatchi, among many others. In late 2006, the firm also bought online ad agency Digitas. Reuters is reporting that Publicis and Google...
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Jan. 21, 2008 at 8:08am by Barry Schwartz
Project Palimpsest: Google To Host Open-Source Science Data
Google to Host Terabytes of Open-Source Science Data from Wired reports Google Research will be hosting terabytes of open-source scientific datasets under Project Palimpsest. The data that Google will be hosting will not only be available for scientists but also available for free for anyone. Google will also be providing...
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Jan. 8, 2008 at 8:57am by Barry Schwartz
Sony In Video Deal With Google & Viacom Deals With Five Competing Online Video Providers
Sony has announced a deal to provide Google's YouTube five-minute clips of some of their most popular TV shows. Some of those shows include "Married With Children" and "Newsradio," but they plan on adding more shows and even original content in the future. Viacom has agreed to provide videos for...
