Search Engines: Eurekster
Apr 25, 2008 at 8:06pm by Danny Sullivan
SMX Social: Just What Did Calacanis Say About SEO & More Recaps
At our SMX Social Media
Marketing conference this week, we had a great panel on the future of human
powered search. Jason Calacanis of Mahalo,
Jimmy Wales of Wikia Search,
and Steven Marder of Eurekster all took
part. Jason had some remarks on SEO that set off the
usual wave of upset.
But as I commented to those who weren’t at the panel, by the end of Q&A, Jason
– along with Jimmy Wales and Seven Marder — were agreeing about the usefulness
of SEO. It’s all down to the definitions.
Below you can hear Jason’s presentation yourself, then you can hear the Q&A
portion that covered search marketing and human powered search. Note that the
video production could be better. Hey,
I just got a Macbook — it’s
my first time playing with what it can supposedly do. Do don’t hassle me over
the titles that could be better. Also, I will get the entire session up with the
presentations from Jimmy and Steven, along with the further Q&A. But first,
Jason:
See Related Stories In SEM Industry: Community, SEM Industry: Conferences, SEM Industry: General, Search 4.0, Search Engines: Eurekster, Search Engines: Mahalo, Search Engines: Search Wikia, Search Engines: Social Search Engines
Dec 4, 2007 at 10:23am by Greg Sterling
Eurekster Emerges From Beta A Different Product Than When It Started
Eurekster started life in 2004 as a “personalized search engine” for consumers. How ahead of its time the company was. The idea was to provide a layer of “social search” results on top of the general results. In late 2004 the company announced a partnership with Friendster, then the hot social network, for social search among registered Friendster users that would rank results according to relevance as determined by your network.
See Related Stories In Search Engines: Eurekster, Search Engines: Social Search Engines
Feb 13, 2007 at 5:59pm by Greg Sterling
Eurekster Adds More ‘Wiki’ To Swickis
Eurekster, the social-vertical search engine, has introduced some new features that make its flagship product Swickis more social. Swickis are social site-search widgets. Eurekster has added “Q&A” functionality to Swickis and the ability for site users to add links directly into the site’s index. And you can now vote on the relevance of any result in the site/Swicki index.
See Related Stories In Search Engines: Eurekster, Search Engines: Social Search Engines
Dec 14, 2006 at 6:31pm by Phil Bradley
Eurekster Swicki Improvements
Eurekster have quietly rolled out some interesting improvements on their swicki system. Swickis are search engines created by individuals and used by groups which learn from their users and deliver more focused and targeted results. There are currently over 40,000 swickis in operation on websites and weblogs, with over 13,000 unique publishers, delivering 21,000,000 searches in November, according to Steven Marder (Eurekster CEO), who I spoke to earlier this week.
The improvements to the service allow much greater input from each swicki user community, to let publishers leverage the knowledge of each community in order to better understand their traffic and drive more searches per swicki. The new features improve relevancy by allowing users to add content to the searches than they have been able to up until now. For example, once a search has been run a user can add information to the search result – perhaps pointing to other sites, making comments about the results and so on by clicking on the ‘write your own result’ button. Users can also ask the community for help by posting a question that the rest of the community can try and answer by using the ‘Ask the community for help’ option. Finally, individual results can be vote for or against. Unsurprisingly the publisher or moderator has complete control over these functions, so the danger of spamming results is kept to an absolute minimum, and people who have not registered can view the results, but can do no more than that.
