Search Engines > Search Engines: Facebook
May. 12, 2008 at 10:03am by Greg Sterling
Google Friend Connect Introduces Social Widgets For Site Owners
Contrary to some earlier reports, Google's new Friend Connect, launching today, is not focused on data portability or a direct answer to MySpace "Data Availability" or the new Facebook Connect. While there's a data portability dimension, it's focused on the flip side of the equation: site owners who want to...
See Related Stories In: Google: Gadgets, Google: OpenSocial, Search Engines: Facebook
May. 8, 2008 at 11:41am by Danny Sullivan
Microsoft's Facebook Ad Deal Doesn't Include Search
Wondering why Microsoft's search isn't being promoted on Facebook? Greg Sterling has noted this odd absence a couple of times, such as in his article today on a possible Microsoft purchase of Facebook. Others have as well. The answer is simple. Last year's big Microsoft-Facebook ad deal didn't include search....
See Related Stories In: Microsoft: Partnerships, Search Engines: Facebook
May. 8, 2008 at 8:22am by Greg Sterling
Microsoft & Facebook Do Mating Dance As Microsoft Seeks Alternatives To Yahoo; Google Now Uncertain On Yahoo?
At one point or another, most of the big online media companies have talked about buying Facebook. Yahoo is rumored to have made an early offer of almost $1 billion for the company, which was (obviously) turned down. But as the MicroHoo discussions appeared to be deteriorating, Microsoft apparently made...
See Related Stories In: Google: Partnerships, Microsoft & Yahoo Merger, Microsoft: Business Issues, Search Engines: Facebook
May. 6, 2008 at 8:38am by Greg Sterling
Myanmar Cyclone Maps, Paid Search Ads & Other Disaster Resources
This past weekend a cyclone hit Myanmar (formerly Burma), killing at least 15,000 with many more missing. It's a massive tragedy. Now data on the cyclone and its path, from the UN Institute for Training and Research Operational Satellite Applications Programme, are available as a layer in Google Earth. But...
See Related Stories In: Search Engines: Facebook, Search Engines: Maps & Local Search Engines, Search Engines: News Search Engines
May. 6, 2008 at 5:57am by Danny Sullivan
Google Loses PR Chief Elliot Schrage To Facebook
It's going to be harder for Google to spin they haven't lost the mojo to Facebook with news of the latest exec to depart the Big G -- that being chief spinmaster Ellliot Schrage bailing from being vice president of global communications at Google to become VP of communications and...
See Related Stories In: Google: Employees, Google: Marketing, Search Engines: Facebook
May. 5, 2008 at 2:35pm by Greg Sterling
Facebook Search Box Is Low-Hanging Fruit For Microsoft
Now that the Microsoft play for Yahoo appears to be over (appears to be), everyone and their grandparents are speculating about what Microsoft and Yahoo are going to do now. One quick thing that Microsoft could do to increase its potential reach in search is encourage Facebook to put a...
See Related Stories In: Microsoft: Live Search, Search Engines: Facebook
Apr. 22, 2008 at 10:52am by Greg Sterling
Yahoo Including Facebook Profile Images In Search Results
The Digital Inspiration blog is reporting that Facebook profile images are now appearing as thumbnails in general Yahoo search results (as opposed to image search results). I tried several times to find the images, using different people's names along with related phrases including "Facebook profile," and was unable to duplicate...
See Related Stories In: Search Engines: Facebook, Search Engines: People Search, Search Engines: Photo & Image Search, Yahoo: Search
Apr. 17, 2008 at 9:43am by Greg Sterling
Will Social Networking Kill Search?
A provocative headline and somewhat less provocative article in Popular Mechanics argues that social networking will kill search "as we know it."...
See Related Stories In: Search Engines: Facebook, Search Engines: Social Search Engines
Apr. 16, 2008 at 10:30am by Greg Sterling
Facebook Adds Lexicon And "Friend Feed" Style Outside Activity Alerts
Facebook hasn't yet added web search but it is allowing users to import content from third-party sites. Users are now permitted to import stories and content (into their mini-feeds) from a handful of sites: Flickr, Yelp, Picasa, and del.icio.us to start with, Digg and others to come. The intention is...
See Related Stories In: Search Engines: Facebook
Mar. 4, 2008 at 1:12pm by Barry Schwartz
Facebook's New Chief Operating Officer, Ex-Google VP, Sandberg
Facebook announced Sheryl Sandberg as the new Chief Operating Officer of Facebook. Sandberg worked at Google for six years as Vice President of Global Online Sales & Operations. Sandberg will join Facebook on March 24, 2008 and is responsible for helping the company scale its operations and expand its presence...
See Related Stories In: Search Engines: Facebook
Feb. 20, 2008 at 8:55am by Greg Sterling
Van Natta To Leave Facebook, Yahoo Offers Enhanced Severance To Retain Employees
AllThingsD first reported yesterday that Facebook CRO (formerly COO) Owen Van Natta is leaving the social network to pursue his desire to be a CEO. You could take all this at face value or read something more into Van Natta's departure, depending on how skeptical/cynical you are. All the public...
See Related Stories In: Microsoft & Yahoo Merger, Search Engines: Facebook, Yahoo: Business Issues, Yahoo: Employees
Jan. 11, 2008 at 9:41am by Greg Sterling
Facebook's Zuckerberg In the Hot Seat In Upcoming "60 Minutes" Interview
This Sunday night, one of the "60 Minutes" segments on CBS will feature an interview with Facebook founder and CEO Mark Zuckerberg. There's a snippet of the interview on the CBS website together with an article that previews the segment. In the video excerpt of the interview Zuckerberg looks uncomfortable...
See Related Stories In: Search Engines: Facebook
Dec. 31, 2007 at 10:38am by Barbara Boser
My Love/Hate Relationship With Facebook Ads: 10 Ways They Could Improve
Last month I began running a campaign on Facebook's new ad network. After hearing the hype, I couldn't resist playing around with it as soon as I had a reason to. At first I was somewhat frustrated because I wasn't getting any page views or clicks. It took some time...
See Related Stories In: Search Engines: Facebook
Dec. 12, 2007 at 1:53pm by Greg Sterling
Facebook Opens Platform, Bebo Adopts It
TechCrunch reports that social network Bebo launched its new Open Application Platform this morning in San Francisco. But the platform is an exact duplicate of Facebook's platform, based on Facebook opening up the code to third-party developers. (Here's the Bebo press release.) Bebo is part of OpenSocial, the competing Google...
See Related Stories In: Google: OpenSocial, Search Engines: Facebook, Search Marketing: General
Dec. 3, 2007 at 8:34am by Greg Sterling
The Facebook Privacy Fallout Continues
For those just joining us, Facebook was overly aggressive with its Beacon tracking program, one of several new ad programs launched in early November. Beacon required users to opt-out or have their activity and transactions on Facebook partner sites broadcast to their networks back on Facebook. Discovering this, many people...
See Related Stories In: Legal: Privacy, Search Ads: Behavioral Targeting, Search Engines: Facebook
Nov. 30, 2007 at 9:29am by Barry Schwartz
Danny Sullivan & Rand Fishkin Talk About Search Ads Vs. Facebook Ads
Forget Facebook. Search Ads Are the Revolution from Danny Sullivan's monthly AdAge column talks about how search ads compare to Facebook's ads. That column is the topic in this week's SEOmoz's Whiteboard Friday. Danny sat down with Rand Fishkin at SEOmoz's office in Seattle to create the following video. Enjoy!...
See Related Stories In: Search Ads: Behavioral Targeting, Search Ads: General, Search Engines: Facebook, Search Engines: Social Search Engines
Nov. 30, 2007 at 9:25am by Greg Sterling
Facebook Modifies "Beacon" To Mollify Privacy Critics
As we wrote yesterday, Facebook faced a furor from critics who argued its Beacon program went too far in tracking its users' actions on non-Facebook sites and broadcasting those back through Facebook newsfeeds. As of last night the company had decided to make changes in the advertising program to appease...
See Related Stories In: Legal: Privacy, Search Ads: Behavioral Targeting, Search Engines: Facebook
Nov. 29, 2007 at 9:51am by Greg Sterling
Facebook To Potentially Change Beacon After Privacy Furor
Facebook has faced a steady stream of complaints, negative PR, and other criticism after rolling out the "Beacon" component of its new suite of advertiser tools and programs. For those who aren't up on it, Beacon captures actions and transactions Facebook users conduct on third-party sites and essentially broadcasts those...
See Related Stories In: Search Engines: Facebook
Nov. 21, 2007 at 8:53am by Barry Schwartz
Privacy Group To Attack Facebook's Beacon Ads
Facebook's Tracking of User Activity Riles Privacy Advocates, Members from the Wall Street Journal reports privacy group MoveOn.org is attacking Facebook over their Beacon Ads product. MoveOn.org has an online petition that asks:...
See Related Stories In: Search Engines: Facebook
Nov. 8, 2007 at 8:11pm by Danny Sullivan
Facebook's Hot, At Least As A Top Search Term
Facebook might not be more popular than sex, but it's getting there -- at least as a rival to sex as something people search on. Below, a look at Facebook's new entry into a top search terms list and related stats, along the way -- including which country searches for...
See Related Stories In: Search Engines: Facebook, Stats: Popularity
Nov. 6, 2007 at 6:40pm by Greg Sterling
Facebook Tripartite Ad System Launched: Facebook Pages, Social Ads, & Beacon
Facebook has launched a new Facebook Ads program offering three major products for advertisers: Facebook Pages, a way for businesses to build branded pages on Facebook to connect with their audiences; Facebook Social Ads, an ad system allowing Facebook users to be targeted by demographic interest, and "friend activities," and...


