Yahoo > Yahoo: General
Apr. 30, 2008 at 8:55am by Greg Sterling
Will Yahoo Create An Open Ad Profile?
Yahoo's mantra these days is openness. To that end, Yahoo may create the ability for users to view their ad profiles -- the data that's being used to target them with advertising on Yahoo and its extended network. Yahoo EVP Jeff Weiner, who spoke at the Economics of Social Media...
See Related Stories In: Legal: Privacy, Yahoo: Display Ads, Yahoo: General, Yahoo: Search Ads
Apr. 25, 2008 at 9:09am by Greg Sterling
YOS: Rewiring Yahoo From The Inside Out
Yahoo's relatively new CTO Ari Balogh expanded upon Yahoo's "open" initiatives in a keynote speech to the Web2.0 conference yesterday. There's a very extensive discussion, including a video of the keynote, on the TechCrunch site (additional coverage in Search Engine Journal). The SearchMonkey beta is the first step in executing...
See Related Stories In: Yahoo: APIs, Yahoo: General, Yahoo: Other, Yahoo: Search, Yahoo: Search Monkey, Yahoo: User Interface
Feb. 27, 2008 at 10:35am by Greg Sterling
Yahoo's Apex Preview: An Ambitious, Unified Ad Platform
At the IAB conference in Phoenix on Monday, Yahoo President Sue Decker made some tantalizing allusions to a new ad platform called "Apex." According to the NY Times, this stands for "advertiser publisher exchange."...
See Related Stories In: Yahoo: Display Ads, Yahoo: General, Yahoo: Mobile & Go, Yahoo: Search Ads, Yahoo: SmartAds
Feb. 26, 2008 at 11:40am by Greg Sterling
Despite Takeover Turmoil, Yahoo Not Rolling Over & Playing Dead
A curious thing is happening: Yahoo seems to be executing in the midst of the chaos of uncertainty surrounding its future. Speaking at an IAB event yesterday, Yahoo CEO Jerry Yang said the Microsoft takeover bid has been "a galvanizing event for everyone at Yahoo."...
See Related Stories In: Microsoft & Yahoo Merger, Yahoo: Business Issues, Yahoo: Buzz, Yahoo: Employees, Yahoo: Flickr, Yahoo: General, Yahoo: News, Yahoo: Search, Yahoo: Video
Feb. 18, 2008 at 9:33am by Greg Sterling
Hitwise: Google Users Older, Bigger Spenders Than Yahoo's
Hitwise performed an interesting demographic analysis last week, comparing the breakdown of Google and Yahoo search users. What it found was that Google users skew older than Yahoo search users, bucking some of the conventional wisdom in the market about the relative composition of their audiences. Google users are also...
See Related Stories In: Google: General, Stats: General, Stats: Hitwise, Yahoo: General
Feb. 14, 2008 at 8:29am by Barry Schwartz
Google Logo & Others Say Happy Valentine's Day
Happy Valentine's Day everyone! Google and other search engines and search blogs have special logos and themes up for the day. Here are logos from Google, Yahoo, Ask, DogPile, and others in the search industry:...
See Related Stories In: Ask: General, Google: Logos, Yahoo: General
Jan. 17, 2008 at 8:29am by Greg Sterling
OpenID Gaining Critical Mass, Yahoo Announces Support
OpenID is a single sign-in infrastructure that potentially alleviates the need to create new passwords and user names for every new site one joins or visits. There's been lots of discussion about OpenID and who's in, who's almost in, and so on. Today, Yahoo formally joined (and fully legitimized) the...
See Related Stories In: Yahoo: General
Jan. 16, 2008 at 10:19am by Barry Schwartz
Hungry For Yahoo? Feed Yourself From Ya-Hoo! Baking Co.
Did you know you could get some tasty food from Yahoo? Well, not Yahoo the search company, but Ya-Hoo! the baking company at YahooBakingCo.com. Notice, part of the Ya-Hoo! name is the exclamation point at the end. The main difference between Yahoo! and Ya-Hoo! is the hyphen separating "Ya" and...
See Related Stories In: Yahoo: General
Jan. 8, 2008 at 8:49am by Greg Sterling
Yahoo's Yang Outlines Vision For An Integrated, Open Yahoo 2.0
Yahoo's Jerry Yang took the stage at CES yesterday to offer a vision for the company's future as a more integrated, open platform and "starting point" for consumers on the internet. Much of the news surrounding Yahoo yesterday was about the new mobile application Go 3.0 and related widget platform...
See Related Stories In: Yahoo: General
Oct. 24, 2007 at 3:56pm by Vanessa Fox
Yahoo! 360 Quietly Slips Away
Yahoo! has decided that their blogging and social networking platform, Yahoo! 360, is a failed experiment, and they're pulling the plug. The news comes via Techcrunch, which noted that Jerry Yang announced it in a blog post on October 16. The Yahoo 360 blog explained the shut down in more...
See Related Stories In: Yahoo: General
Aug. 16, 2007 at 9:05am by Barry Schwartz
Qihoo Wins Unfair Competition Suit Against Yahoo China
Qihoo lawsuit win closes chapter in dispute with China Yahoo from Interfax reports Qihoo has won an unfair competition lawsuit against Yahoo China. Yahoo China has to pay Qihoo $9,210 and post an apology on their home page....
See Related Stories In: Yahoo: General, Yahoo: Legal, Yahoo: Outside US
May. 16, 2007 at 8:50am by Barry Schwartz
Google's Got A New Tag Line? OK, Yahoo's Got A New Mission Statement
Danny recently reported Google that Google gained a new, unofficial tag line. Now Yahoo has come out pushing a new mission statement: To connect people to their passions, communities, and the world’s knowledge. The statement is for Yahoo's new Yahoo Network Division. Jeff Weiner, the EVP who leads the division,...
See Related Stories In: Yahoo: General
May. 4, 2007 at 8:28am by Danny Sullivan
Microsoft & Yahoo Said To Be Talking Merger, Cooperation
Both the New York Post and the Wall Street Journal are reporting that sources say Microsoft and Yahoo are talking again about how they might merge or cooperate....
See Related Stories In: Microsoft: Business Issues, Microsoft: General, Yahoo: Business Issues, Yahoo: General
Apr. 30, 2007 at 7:10am by Danny Sullivan
Yahoo To Acquire Right Media; Joins Google In Buying, Rather Than Building, Display Ad Network
Yahoo has announced it will acquire Right Media, which operates an auction-based display ad exchange called Remix Media. The move is widely seen as Yahoo fighting back against Google's recent plans to acquire DoubleClick, which itself is seen as Google jumping more firmly into the display ad network game. Both...
See Related Stories In: Google: Acquisitions, Google: AdSense, Google: General, Google: Other Ads, Yahoo: Business Issues, Yahoo: Display Ads, Yahoo: General
Mar. 7, 2007 at 9:15am by Barry Schwartz
Ask.com's CEO, Jim Lanzone, Calls Yahoo Paid Inclusion "Hypocritical"
In a comment left at the Stepforth blog, Jim Lanzone, Ask.com's CEO, has said that he considers paid inclusion a "dis-service". Jim explains that he finds it "hypocritical to charge for something we need to do anyway," i.e. crawl the web to find quality pages to present to the searcher....
See Related Stories In: Ask: Employees, Ask: Promotions, Ask: SEO, Ask: Web Search, Yahoo: General, Yahoo: SEO, Yahoo: Search
Feb. 15, 2007 at 9:30am by Barry Schwartz
Details On Yahoo's Advertiser & Publisher Group Leaked
Michael Arrington of TechCrunch has posted an email sent by Yahoo's CFO, Susan Decker, that she emailed all Yahoo employees yesterday on the topic of the new Advertiser & Publisher Group. In the email she explains how the group will be organized into "demand channels, supply channels and marketing products."...
See Related Stories In: Yahoo: Employees, Yahoo: General, Yahoo: Publisher Network, Yahoo: Search Ads
Jan. 17, 2007 at 9:18am by Barry Schwartz
Wired Looks At Yahoo Failures Over The Years
How Yahoo Blew It by Wired, tells the story of Yahoo's failures over the past years. The article starts off explaining that Yahoo could of bought Google, but Google turned down the $3 billion offer made by Yahoo. The article then summarizes Google recent success after their IPO and says,...
See Related Stories In: Stats: History, Yahoo: General
Dec. 5, 2006 at 9:00pm by Danny Sullivan
Yahoo COO Rosenweig Resigns; Company Reorganization Announced
Yahoo has announced that it is reorganizing the company into three major operating groups, one focused on audience development, another for advertisers & publisher services and the third focusing on technology. Chief Financial Officer Susan Decker will leave her position to head the advertiser and publisher group. Chief Technology Officer...
