Yahoo > Yahoo: Mobile & Go
Apr. 2, 2008 at 12:48pm by Greg Sterling
Yahoo Introduces Wide Range Of Mobile Search Improvements
Yahoo made a range of mobile search-related announcements today at CTIA. At a high level, these include: Open oneSearch (Search Monkey for mobile), Search Assist for mobile, voice-enabled oneSearch, and "idle screen" search....
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Mar. 4, 2008 at 9:18am by Greg Sterling
Yahoo onePlace: Think Of It As MyYahoo For Mobile
This morning Yahoo announced a new mobile application called "onePlace." The application isn't yet available but appears to be an elegant mobile bookmarking system that is highly customizable and features an RSS reader. It can accommodate any type of content: news feeds, web sites, videos, images, search queries. A shorthand...
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Feb. 27, 2008 at 10:35am by Greg Sterling
Yahoo's Apex Preview: An Ambitious, Unified Ad Platform
At the IAB conference in Phoenix on Monday, Yahoo President Sue Decker made some tantalizing allusions to a new ad platform called "Apex." According to the NY Times, this stands for "advertiser publisher exchange."...
See Related Stories In: Yahoo: Display Ads, Yahoo: General, Yahoo: Mobile & Go, Yahoo: Search Ads, Yahoo: SmartAds
Feb. 12, 2008 at 7:38am by Greg Sterling
Mobile Musical Chairs: Google Befriends Nokia; Yahoo Snags T-Mobile Europe
Coming out of the Mobile World Congress this morning are two major mobile search (and probably ad) deals involving Google and Yahoo. Yahoo appears to have replaced Google as the search provider for T-Mobile in Europe, and it also appears to be ousting T-Mobile search partner Medio Systems in Europe...
See Related Stories In: Google: Mobile, Search Engines: Mobile Search Engines, Yahoo: Mobile & Go
Jan. 7, 2008 at 9:24am by Greg Sterling
Yahoo Makes Bid To Become A Mobile Development Platform
Last night at CES, Yahoo made several related mobile announcements tied to its application Go and a new bid to become a mobile platform for third party publishers and developers. There are essentially three pieces to what Yahoo announced: Yahoo Go 3.0 (not yet live), an open mobile widget development...
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Dec. 20, 2007 at 10:40am by Greg Sterling
Yahoo oneSearch To Power Wireless Carrier Portals In Latin America
Even as attention has been focused on Google's 700 MHz spectrum bid and its Android mobile platform, Yahoo has been aggressively doing business development with mobile operators and handset makers around the world, in Asia, Europe, and now Latin America. This morning Yahoo announced that it had inked another major...
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Nov. 13, 2007 at 8:42am by Greg Sterling
Yahoo's Big Asian Mobile Push
Yahoo put out a dizzying slew of press releases today aimed at highlighting its carrier partnerships and what it claims is its mobile leadership position. The core of these releases is the announcement of nine new Asian mobile operators, adding to the company's other Asian carrier relationships. Yahoo's oneSearch will...
See Related Stories In: Yahoo: Mobile & Go, Yahoo: Outside US
Nov. 8, 2007 at 9:27am by Greg Sterling
Yahoo's Boerries On Android: Google Risks Being Distracted By Technology
Reuters interviews the head of Yahoo's mobile efforts, Marco Boerries, who emphasizes that Yahoo is building strategic partnerships with carriers and OEMs around the world and argues that Google is probably misguided in introducing Android. Boerries is quoted in the article as saying, "The race is going to be who...
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Oct. 24, 2007 at 8:51am by Barry Schwartz
Yahoo To Partner With Mobile Operators In Taiwan, South Korea, Hong Kong & Malaysia
Yahoo to announce new Asia mobile tie-ups from Reuters reports Yahoo is expected to announce several partnerships with mobile operators in Asia. Yahoo is in talks with operators in Taiwan, South Korea, Hong Kong, and Malaysia. Yahoo's President, Susan Decker, said: We will have a number of announcements in the...
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Sep. 21, 2007 at 12:46pm by Chris Silver Smith
Comparing Mobile Ads In Google & Yahoo
Google recently opted-in many of their clients’ PPC ads to appear in Google Mobile search results. Yahoo has been offering a small suite of mobile ads for a while now, too, so I thought it’d be interesting to compare their current mobile ad offerings. This article is part of...
See Related Stories In: Google: Mobile, Mobile Search Week, Search Ads: Mobile Search, Yahoo: Mobile & Go
Aug. 27, 2007 at 12:12pm by Greg Sterling
Yahoo Takes Beta Label Off New Mail, Adds Features
Yahoo has taken the "beta" label off its new Yahoo Mail service. Here's an overview from the Yodel Anecdotal blog. Arguably the most interesting aspect of the new features is the capability of sending text messages to mobile phones from Yahoo Mail....
See Related Stories In: Yahoo: Mail, Yahoo: Mobile & Go
Jun. 20, 2007 at 2:54am by Greg Sterling
Yahoo Go Comes Out Of Beta With Big Global Push
Yahoo Go 2.0 and related mobile oneSearch offerings are coming out of beta this Friday and going into "general availability" in the U.S. While consumers pay no attention to these distinctions -- alpha, beta, gamma and so on -- it signals Yahoo's confidence in the product. Simultaneously, nation-specific versions of...
See Related Stories In: Search Engines: Mobile Search Engines, Yahoo: Mobile & Go
May. 2, 2007 at 8:04pm by Greg Sterling
Yahoo Rolls Out oneSearch In Canada And Europe
Yahoo isn't waiting for consumers to download its mobile application Go or for handset makers to distribute it. The company is stepping up its push to make Go's central feature, oneSearch, available via any Web-enabled mobile phone. This evening Yahoo oneSearch, which launched in the U.S. in March, replaces existing...
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Mar. 28, 2007 at 9:11am by Danny Sullivan
Google Partners With LG & Mobile Handset Maker Deal Chart
Google has gained another mobile phone handset partnership, this time with LG. As of the second quarter of this year, selected LG handsets shipped throughout the world will be preloaded with mobile versions of Google software, including Google Maps, Gmail and Blogger. Yahoo signed a similar deal with LG in...
See Related Stories In: Google: Mobile, Microsoft: Live Search Mobile, Search Engines: Mobile Search Engines, Yahoo: Mobile & Go
Mar. 27, 2007 at 7:31am by Danny Sullivan
Yahoo Launches Mobile Ad Network & Mobile Publisher Services
Yahoo has launched a new Yahoo Mobile Publisher Services site designed to offer one-stop shopping for publishers that want to get mobile content into Yahoo in various ways. In particular, the services offered will be:...
See Related Stories In: Search Ads: Mobile Search, Search Engines: Mobile Search Engines, Yahoo: Mobile & Go, Yahoo: Search Ads
Mar. 20, 2007 at 12:00am by Chris Sherman
Yahoo Pushes oneSearch To Most Mobile Phones
Yahoo's oneSearch for mobile phones, previously only available on a select few devices, is now available for more than 85% of all web-enabled mobile phones. "We're really redefining what search is for the mobile phone," said Lee Ott, director of Mobile Web for Yahoo. Yahoo oneSearch for Mobile 2.0 is...
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Feb. 12, 2007 at 7:53am by Danny Sullivan
Yahoo Signs Mobile Advertisers; Google Partners With Vodafone On Maps, Live Search Mobile Leaving Beta
The 3GSM World Congress is happening this week, so expect a variety of mobile announcements. Here's a rundown on some that have caught my eye:...
See Related Stories In: Google: Maps & Local, Google: Partnerships, Microsoft: Live Search Mobile, Search Ads: Mobile Search, Yahoo: Maps & Local, Yahoo: Mobile & Go, Yahoo: Search Ads
Feb. 12, 2007 at 7:36am by Danny Sullivan
Yahoo Go For Mobile Goes "Gamma," LG Partnership Announced
Yahoo Go For Mobile 2.0, which was released last month, has now gone "gamma" says Yahoo. What's gamma? Last year, Yahoo's Flickr photo sharing service had new features were deemed beyond the beta testing phase but still not final. So, they announced a gamma phase. Now Yahoo's doing the same...
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Feb. 12, 2007 at 7:26am by Danny Sullivan
Ironically, You Need A Map To Find Google & Microsoft's Windows Mobile Map Apps
I was thrilled to hear Google was offering Google Maps For Windows Mobile recently. I'm a big Windows Mobile user, and I've often felt abandoned by Google on my device. But actually finding that app using my Windows Mobile device turned out to be an incredible challenge. The same was...
See Related Stories In: Google: Maps & Local, Google: Mobile, Microsoft: Live Search Local, Microsoft: Live Search Mobile, Search Engines: Maps & Local Search Engines, Search Engines: Mobile Search Engines, Yahoo: Maps & Local, Yahoo: Mobile & Go
Feb. 5, 2007 at 9:41am by Barry Schwartz
Major UK Mobile Companies Look To Start Mobile Search Engine
Mobile giants plot secret rival to Google from the Sunday Telegraph reports that UK mobile operators and one American mobile operator are looking to build out a mobile search engine that will compete with Google and Yahoo....
See Related Stories In: Google: Mobile, Google: Partnerships, Search Engines: Mobile Search Engines, Yahoo: Mobile & Go, Yahoo: Partnerships
Jan. 18, 2007 at 9:40am by Greg Sterling
Will Paid Search Conquer The Mobile Internet?
To say there's a lot going on with mobile right now is to state something more than obvious. The carriers, the handset makers and the mobile content providers are in what amounts to a frenzy of competition and business development as they try and position themselves for what they see...


