5 “Foundations” Of SEO That Were Torched In 2013

grill-seo The basics of SEO haven’t changed much in the last 15 years. If you followed the mantra of creating good content and obtaining quality links, they still haven’t changed… or have they? Here are five SEO “foundations” that were absolutely torched in 2013. If you are still counting on any of these, stop now and get up to date on what SEO will mean in 2014. 1. Keywords Are The Key To Search Results Many lamented the finality of not provided when it was announced on September 23, 2013 that keywords would no longer be passed in the referral string from Google. But what many failed to [...]


A Round Up Of Today’s Thanksgiving Themed Search Engine Homepages & Logos

Google Thanksgiving logo 2013 While's Google's Thanksgiving Day logo may have the best music, it's not the only site to celebrate the holiday. Here's a quick round up of Thanksgiving themed homepages and logos from a few popular search engines: Bing's Homepage: Yahoo Thanksgiving Logo: Ask.com: Dogpile: Google's Homepage and Video of Its Thanksgiving Day Song: [youtube width="560" height="315"]http://www.youtube.com/watch?v=oGspoOoK69s#t=40[/youtube] [...]


Ask.com Posts Most Popular Questions Of 2013 Without Waiting To See What Gets Asked In Dec.

ask.com It's not even Thanksgiving week, but Ask.com has posted its Most Popular Questions and Search Terms for the year, listing 2013's top ten trending terms for news, celebrity and entertainment, and political searches. According to the site, the Royal Baby ranked No. 1 for the top searched news term of the year, with the corresponding question: "What is the royal baby's name?" Other popular news searches included the Boston Marathon ("Where was the Boston Marathon bomber found?") and Syrian ("Will the US invade Syria?"). The most popular celebrity-related question on Ask.com in 2013 was, [...]


Search Engines Keep The Lights Out On Fireworks Ads, Mostly

fireworks-stand-featured Happy 4th of July! It's fireworks season here in the US, a time when online searches for "fireworks" skyrocket. Yet, ads for explosives and pyrotechnic devices like "firecrackers," "bottle rockets," and "fireworks" are not allowed per the advertising policies of Google and Bing -- and their respective search partners like AOL, Ask, Yahoo and DuckDuckGo. Sam Engle at BrandVerity took a look at how well the search engines are doing at enforcing their own rules during this peak season for festive explosives. Engle found a few ads that managed to get through. One ad for an Indiana-base [...]


Market Share: Bing Continues Gains, Yahoo “Stabilized,” Google Flat

google-bing-yahoo-logos Financial analysts are releasing May comScore search market share data to their clients, which means we're getting an early look at what the metrics firm will be generally exposing in the next 24 hours. Here are the numbers -- comparing April and May of 2013 as well as May 2012: Google: 66.7 percent (May) vs. 66.5 percent (April) vs. 66.7 percent (May 2012) Bing: 17.4 percent (May) vs. 17.3 percent (April) vs. 15.4 percent (May 2012) Yahoo: 11.9 percent (May) vs. 12 percent (April) vs. 13.4 percent (May 2012) Ask: Google: 2.7 percent (May) vs. 2.7 percent (April) vs. 3 percent ( [...]


Will A Google Crackdown On Shady Search Toolbars Hurt AVG & IAC?

google-police-cop-200px Search toolbars are big business for security software company AVG and media company IAC. But could revenue from these toolbars be in danger, as Google says it is stepping up enforcement of its policies against shady behavior related to toolbar downloads? IAC's Mindspark makes substantial revenues through search toolbars, and AVG, in September 2011, said it had made about 20% of its revenues (or around $40 million) from Yahoo and Google combined that year to date. People install these toolbars for the promise of security or entertainment. Then, when they conduct searches, they get back [...]


Ask’s New App Search To Be Powered By Quixey

apps-featured Quixey and Ask have entered into a deal in which apps from Quixey's database, whether for mobile or the PC, will be integrated into search results. It's going live today and should be rolling out now, although it's not yet live for me. Apps in Ask search results will be from Android, iOS, Windows Phone and Blackberry. Tomer Kagan, co-founder and CEO of Quixey, says that apps can equally be "answers" to search queries. Apps thus become one more content category for end users. While app search has existed for some time in specialized sites and app stores, the further mainstreaming of app [...]


The Big Ask Of 2012: Do You Search For Team Kstew Or Rpatz?

ask-2012-featured Ask.com's 100 million users remain almost as loyal as Twihards, prompting us to ask if searchers are on Team Jeeves or Team Diller when putting in their queries. For the 2012 installment of the series in hot searches, Ask added a new twist to the searcher saga, layering in a thicker plot and seeking a more satisfying end to the year by putting context around searcher motivations and perceptions about the most popular headlines. For the first time ever, the top asked questions are accompanied by select insights from an online survey, 2012: What’s on America’s Mind?, conducted within [...]


Study: Google Search Share Slips Below 90% In The UK In October

google-uk-england-featured Only 89.33% of internet searches in the UK were conducted on Google sites last month, according to Experian Hitwise. It's the first time in the last five years that Google search market share in the UK has ever dipped below 90%. While Google's share dropped, other players -- especially Microsoft's Bing -- picked up market share. Bing grew to encompass 4.71% of all searches, which was a 2012 peak for the engine. Experian Hitwise suspects that October's launch of Windows 8 -- which uses Bing as the default search engine -- may have been a factor in Bing's share increase. Yahoo sites an [...]


Is Ask.com Continuing To Play The Google Arbitrage Game?

ask.com We recently received an email from a reader who'd made an inquiry with Google AdWords support. Why, this reader had asked, is Ask.com allowed to buy AdWords and rank for certain surprising terms, when its landing page features mostly ads above the fold? Doesn't that violate Google's policies on arbitrage? All About Arbitrage Arbitrage, when it comes to Google AdWords, is when a advertiser hopes it can buy traffic from Google for less than it makes off ads on its own site. In other words, say a company buys an ad for $0.60 per click on Google. Visitors click on that ad, come to the adverti [...]


Ask CEO Doug Leeds Proclaims Search Wars “Over,” Says Yahoo Can Be Great Again

Screen Shot 2012-10-10 at 7.25.34 PM Ask.com has 3.5 percent of the search market according to comScore. Ask.com CEO Doug Leeds told Bloomberg that number may seem small but it makes his site the seventh largest in the US, "with 100 million people every month." Rather than claiming that his search market share will continue to grow, Leeds proclaims that "the search wars are over and Google's won." He says that the people who go to Ask "represent a different use case all together. It's people asking questions." On What Ask Does Now "We're serving people who want to get an answer to a question right now," explains Leeds. He [...]


September Search Share: Yahoo Continues Downward Slide

Screen Shot 2012-10-10 at 7.22.47 PM We're getting the usual sneak peek at comScore data from financial analysts ahead of the official release tomorrow. In terms of the market-share horse race, Google gained ground vs. last month. Bing was flat; AOL and especially Ask gained as well. Sadly, Yahoo experienced another month of decline -- to its lowest market share in memory. And now, behold the September comScore numbers: Google: 66.7 percent (66.4 percent in August) Bing: 15.9 percent (15.9 percent in August) Yahoo: 12.2 percent (12.8 percent in August) Ask: 3.5 percent (3.2 percent in August) AOL: 1.8 percent (1.7 [...]


Ask.com Launches New Visual Q&A App “Pollroll”

Screen shot 2012-03-08 at 9.11.24 AM It seems like there are a million apps launching or promoting themselves in connection with the upcoming SXSW conference in Austin, Texas. Among them is Pollroll a new Q&A mobile app from Ask.com. Pollroll, according to Ask, "is designed to facilitate the creation, distribution and sharing of poll questions and results." In addition to answering polls users many annotate their responses with comments. And polls can be shared on Facebook and Twitter. There is a location element here ("Where's the best Austin BBQ spot?") as well as the ability to ask more general questions that don't p [...]


Scroogle’s Gone? Here’s Who Still Offers Private Searching

online-privacy You've probably read the news already that Scroogle is gone forever. It launched back in 2003 and was popular among searchers who wanted to get Google search results in a private setting. Now that it's gone, where can searchers go for a more private search experience than Google and Bing offer by default? Here's a list of a few alternatives. Note that different search engines below make different privacy-related claims; I haven't investigated them in detail -- i.e., by examining cookies, etc. -- so anyone looking for a private search experience should do his/her own research. Private Sea [...]


Google Valentine’s Day Logo Features Tony Bennett’s Cold Cold Heart

googl vday Google has a pretty sophisticated logo, aka Google Doodle, today on their home page for Valentine's Day. Also celebrating with special logos and home pages are Bing, Yahoo and even Baidu. The logo features Tony Bennett's Cold Cold Heart and an animated YouTube video representing love and Valentine's Day. Here is a video demo of the logo: What a pretty and warm logo! Google is not the only search engine with logos, we have logos from Yahoo, Bing, Ask.com, Dogpile, Baidu and others. Here they are: Past Search Industry Valentine's Day Logos: Google’s Va [...]


Ask.com Has The Most Long-Winded Searchers, Report Says

ask logo The longest search queries are happening on Ask.com, where users average almost five words per search. That's according to research from Chitika. The ad network analyzed search referrals on "hundreds of millions" of impressions across sites in its network between January 9th and 12th. And the longest search referrals -- at an average of 4.81 words -- came from Ask.com. AOL users are at the other end of the spectrum; their user queries average barely above four words, by far the shortest of the five sites that Chitika studied. It makes sense that this would be the case, since Ask.com [...]


2012 New Year’s Day Logos From The Search Industry

New-Year-s-Day-2012-Google-1325433142 Welcome to 2012 and Happy New Years Day everyone! We wanted to share with you the logos and themes from the search engines for New Years! Google had two different logos, one for New Years Eve and the other for New Years Day. Bing had an outstanding video home page background: Yahoo had this nice Flash animated logo: Ask.com: Dogpile: Baidu: Sogou: Also, you do not want to miss the best Google logos for 2011. [...]


Searching For Answers On Ask.com In 2011

It's been about a year since Ask went back to its roots as a full Q&A site and at the end of last year, we offered up its most popular questions of 2010. In that story from 2010, note that Ask.com claimed 90 million users at that time, and in this year's followup release of the most popular questions, Ask.com cited their 60 million users helped predict what's to come in 2012 (see below). According to Comscore's September 2011 web property rankings however, Ask remained around 90 million unique users, and reported in October that Ask's search share remained steady. Whether it's 60 or [...]


Happy Thanksgiving Logos From Google, Yahoo, Bing & More

yahoo-thanksgiving-2011 Happy Thanksgiving to everyone! Below is a collection of the 2011 Thanksgiving logos and themes from the search engine industry. Including Google's logo , which went live a couple days ago, and logos from Yahoo, Bing, Dogpile, Ask.com, and others. Today will be a light coverage schedule on Search Engine Land. Enjoy the day and the time with family and friends! Google: Yahoo: Bing: Ask.com: Dogpile: Related Logos: Google Does Thanksgiving Logo Early, First Ever One Sharable On Google+ Pre-Thanksgiving Google Logo Leads To Chef Ina Garten Recipes [...]


Key Microsoft Executive Yusuf Mehdi Leaves Bing Division For XBox

Yusuf Mehdi, who reportedly is the " longest-running executive in Microsoft’s Online Services Division," (which houses Bing) is heading over to the company's Xbox division. Reasons for the shift aren't entirely clear. But Mehdi is a key executive for "OSD" and was instrumental in the creation and successful launch of Bing. According to the internal memo obtained by Geekwire, Mehdi and his tenure are described as follows: Yusuf has been involved with leading Microsoft Online Services businesses longer than anyone else on the OSD LT, and has been a pivotal leader at critical milestones of [...]


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